大葉大學圖書館 |

Works:	111 works in 46 publications in 46 languages

Titles

Exploration warehousing: turning business information into business opportunity by: (Language materials, printed)

Creating experiences in the experience economy by: (Language materials, printed)

Consumer behavior buying, having, and being by: (Language materials, printed)

Consumer behavior knowledge for effective sports and event marketing / by: (Language materials, printed)

Inside the mind of the shopper :the science of retailing / by: (Language materials, printed)

Managing customers through economic cycles / by: (Language materials, printed)

Consumer culture and personal finance[electronic resource] :money goes to market / by: (Language materials, printed)

Consumer behavior, organizational development, and electronic commerce[electronic resource] :emerging issues for advancing modern socioeconomies / by: (Language materials, printed)

Consumer behaviour in tourism[electronic resource] / by: (Language materials, printed)

Consumer behaviour in sport and events[electronic resource] :marketing action / by: (Language materials, printed)

Exchange behavior in selling and sales management[electronic resource] / by: (Language materials, printed)

Managing markets and customers[electronic resource]. by: (Language materials, printed)

Understanding customers[electronic resource] / by: (Language materials, printed)

Why we shop[electronic resource] :emotional rewards and retail strategies / by: (Language materials, printed)

Insurance decision making and market behavior[electronic resource] / by: (Language materials, printed)

Product experience[electronic resource] / by: (Language materials, printed)

Contemporary tourist behaviour :yourself and others and tourists / by: (Language materials, printed)

Quantifying consumer preferences[electronic resource] / by: (Language materials, printed)

Handbook of tourist behavior[electronic resource] :theory & practice / by: (Language materials, printed)

Interpreting consumer choice[electronic resource] :the behavioral perspective model / by: (Language materials, printed)

Consumer behaviour and advertising management[electronic resource] / by: (Language materials, printed)

Social media marketing for dummies[electronic resource] / by: (Language materials, printed)

Understanding children as consumers[electronic resource] / by: (Language materials, printed)

Consumer behaviour and marketing research[electronic resource] :(text and cases) / by: (Language materials, printed)

Global marketing and consumer decision making[electronic resource] / by: (Language materials, printed)

Consumer behavior / by: (Language materials, printed)

Consumer demographics and behaviour[electronic resource] :markets are people / by: (Language materials, printed)

Consumer knowledge and financial decisions[electronic resource] :lifespan perspectives / by: (Language materials, printed)

The effects of cause-related marketing on customers' attitudes and buying behavior[electronic resource] / by: (Language materials, printed)

Brand communities for fast moving consumer goods[electronic resource] :an empirical study of members' behavior and the economic relevance for the marketer / by: (Language materials, printed)

Technology and consumption[electronic resource] :understanding consumer choices and behaviors / by: (Language materials, printed)

Networked consumers[electronic resource] :dynamics of interactive consumers in structured environments / by: (Language materials, printed)

Approximating prudence[electronic resource] :Aristotelian practical wisdom and economic models of choice / by: (Language materials, printed)

Consumer behavior for Dummies[electronic resources] / by: (Language materials, printed)

Social media marketing for Dummies[electronic resources] / by: (Language materials, printed)

Bounded rationality and industrial organization[electronic resource] / by: (Language materials, printed)

Virtual social identity and consumer behavior[electronic resource] / by: (Language materials, printed)

The mood of information[electronic resource] :a critique of online behavioural advertising / by: (Language materials, printed)

Branding your business[electronic resource] :[promote your business, attract customers, build your brand through the power of emotion] / by: (Language materials, printed)

Slow down, sell faster![electronic resource] :understand your customer's buying process and maximize your sales / by: (Language materials, printed)

Tourism behaviour :travellers' decisions and actions / by: (Language materials, printed)

Using technology to sell[electronic resource] :tactics to ratchet up results / by: (Language materials, printed)

Research in consumer behavior.[electronic resource] /Vol. 14 by: (Language materials, printed)

Creative cost-benefits reinvention[electronic resource] :how to reverse commoditization hell in the age of customer capitalism / by: (Language materials, printed)

The objects of affection[electronic resource] :semiotics and consumer culture / by: (Language materials, printed)

Fair trade and the citizen-consumer[electronic resource] :shopping for justice? / by: (Language materials, printed)

Citizen-consumers and evolution[electronic resource] :reducing environmental harm through our social motivation / by: (Language materials, printed)

Lifestyle brands[electronic resource] :a guide to aspirational marketing / by: (Language materials, printed)

Customer sense[electronic resource] :how the 5 senses influence buying behavior / by: (Language materials, printed)

Commodity activism[electronic resource] :cultural resistance in neoliberal times / by: (Language materials, printed)

Organizations and social networking[electronic resource] :utilizing social media to engage consumers / by: (Language materials, printed)

Tribal marketing, tribal branding[electronic resource] :brand co-creation and the future of marketing / by: (Language materials, printed)

Managing social media and consumerism :the grapevine effect in competitive markets / by: (Language materials, printed)

Consumer behavior / by: (Language materials, printed)

Emotions and consumption behaviour / by: (Language materials, printed)

Handbook of research on consumerism in business and marketing :concepts and practices / by: (Language materials, printed)

Marketing in context :setting the scene / by: (Language materials, printed)

The power of customer misbehavior :drive growth and innovation by learning from your customers / by: (Language materials, printed)

Multinationals and global consumers :tension, potential and competition / by: (Language materials, printed)

Globalization, culture and branding :how to leverage cultural equity for building iconic brands in the era of globalization / by: (Language materials, printed)

The brand strategist's guide to desire :how to give consumers what they actually want / by: (Language materials, printed)

Social networks and their economics[electronic resource] :influencing consumer choice / by: (Language materials, printed)

Consumer behavior :buying, having, and being / by: (Language materials, printed)

Staying the consumption course[electronic resource] :exploring the individual lock-in process in service relationships / by: (Language materials, printed)

Understanding consumer behavior and consumption experience / by: (Language materials, printed)

Gender, culture, and consumer behavior[electronic resource] / by: (Language materials, printed)

Retail branding and store loyalty[electronic resource] :analysis in the context of reciprocity, store accessibility, and retail format / by: (Language materials, printed)

Fashion branding and consumer behaviors[electronic resource] :scientific models / by: (Language materials, printed)

Consumer economic wellbeing[electronic resource] / by: (Language materials, printed)

Buyer personas :how to gain insight into your customer's expectations, align your marketing strategies, and win more business / by: (Language materials, printed)

Social influence and sustainable consumption[electronic resource] / by: (Language materials, printed)

Mobile marketing channel[electronic resource] :online consumer behavior / by: (Language materials, printed)

Handbook of research on promotional strategies and consumer influence in the service sector[electronic resource] / by: (Language materials, printed)

Online consumer behavior[electronic resource] :theory and research in social media, advertising, and e-tail / by: (Language materials, printed)

Higher education consumer choice[electronic resource] / by: (Language materials, printed)

The drivers of wearable device usage[electronic resource] :practice and perspectives / by: (Language materials, printed)

Copy, copy, copy[electronic resource] :how to do smarter marketing by using other peoples ideas / by: (Electronic resources)

Decoded[electronic resource] :the science behind why we buy / by: (Electronic resources)

Brand hate[electronic resource] :navigating consumer negativity in the digital world / by: (Electronic resources)

Perspectives on consumer choice[electronic resource] :from behavior to action, from action to agency / by: (Electronic resources)

Consumer behavior :buying, having, and being / by: (Language materials, printed)

Advanced introduction to consumer behavior analysis / by: (Language materials, printed)

Consumer behavior / by: (Language materials, printed)

Hooked :how to build habit-forming products / by: (Language materials, printed)

Applied behavioral economics research and trends[electronic resource] / by: (Language materials, printed)

Encouraging participative consumerism through evolutionary digital marketing[electronic resource] :emerging research and opportunity / by: (Language materials, printed)

Eco-friendly and fair :fast fashion and consumer behaviour / by: (Language materials, printed)

Celebrity fans and their consumer behaviour :autoethnographic insights into the life of a fan / by: (Language materials, printed)

Rational queueing[electronic resource] / by: (Electronic resources)

Marketing manipulation[electronic resource] :a consumer's survival manual / by: (Electronic resources)

Global observations of the influence of culture on consumer buying behavior[electronic resource] / by: (Electronic resources)

Exploring the rise of fandom in contemporary consumer culture[electronic resource] / by: (Electronic resources)

Handbook of research on leveraging consumer psychology for effective customer engagement[electronic resource] / by: (Electronic resources)

Analyzing human behavior in cyberspace[electronic resource] / by: (Electronic resources)

Predicting trends and building strategies for consumer engagement in retail environments[electronic resource] / by: (Electronic resources)

Handbook of research on managing and influencing consumer behavior[electronic resource] / by: (Electronic resources)

Design for behaviour change[electronic resource] :theories and practices of designing for change / by: (Electronic resources)

Structural equation modeling approaches to e-service adoption[electronic resource] / by: (Electronic resources)

Handbook of research on contemporary consumerism[electronic resource] / by: (Electronic resources)

Everydata[electronic resource] :the misinformation hidden in the little data you consume every day / by: (Electronic resources)

Consumer behaviour in tourism / by: (Language materials, printed)

Always on[electronic resource] :advertising, marketing, and media in an era of consumer control / by: (Electronic resources)

Buy me! [electronic resource] :new ways to get customers to choose your products and ignore the rest / by: (Electronic resources)

Rethinking the sales cycle[electronic resource] :how superior sellers embrace the buying cycle to achieve a sustainable and competitive advantage / by: (Electronic resources)

Methods in consumer research.[electronic resource] /Volume 2,Alternative approaches and special applications by: (Electronic resources)

Handbook of research on retailing techniques for optimal consumer engagement and experiences[electronic resource] / by: (Electronic resources)

Emotional, sensory, and social dimensions of consumer buying behavior[electronic resource] / by: (Electronic resources)

Context and cognition in consumer psychology[electronic resource] :how perception and emotion guide action / by: (Electronic resources)

Direct marketing in action[electronic resource] :cutting-edge strategies for finding and keeping the best customers / by: (Electronic resources)

Measuring consumer behavior in hospitality for enhanced decision making[electronic resource] / by: (Electronic resources)

Consumer behavior.