Tourism - Marketing.
概要
| 作品: | 47 作品在 16 项出版品 16 种语言 | |
|---|---|---|
书目信息
Place branding[electronic resource] :glocal, virtual and physical identities, constructed, imagined and experienced /
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Marketing communications in tourism and hospitality[electronic resource] :concepts, strategies and cases /
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Media strategies for marketing places in crisis[electronic resource] :improving the image of cities, countries, and tourist destinations /
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Tourism Marketing for cities and towns[electronic resource] :using branding and events to attract tourism /
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Tourism-marketing performance metrics and usefulness auditing of destination websites.[electronic resource] /Vol. 4
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Advances in tourism destination marketing[electronic resource] :managing networks /
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Tourism sensemaking[electronic resource] :strategies to give meaning to experience /
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Tourism management, marketing, and development.[electronic resource] :volume I: the importance of networks and ICTs /Volume 1,The importance of networks and ICTs
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Managing and marketing tourist destinations[electronic resource] :strategies to gain a competitive edge /
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Emerging innovative marketing strategies in the tourism industry[electronic resource] /
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Tourism marketing for developing countries[electronic resource] :battling stereotypes and crises in Asia, Africa and the Middle East /
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Strategic tools and methods for promoting hospitality and tourism services[electronic resource] /
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Tourism marketing for cities and towns :using social media and branding to attract tourists /
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Driving tourism through creative destinations and activities[electronic resource] /
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Positioning and branding tourism destinations for global competitiveness[electronic resource] /
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Managing, marketing, and maintaining maritime and coastal tourism[electronic resource] /
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Handbook of research on resident and tourist perspectives on travel destinations[electronic resource] /
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