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Celebrity fans and their consumer be...
~
Wohlfeil, Markus, (1969-)
Celebrity fans and their consumer behaviour :autoethnographic insights into the life of a fan /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
杜威分類號:
306.3086/21
書名/作者:
Celebrity fans and their consumer behaviour : : autoethnographic insights into the life of a fan // Markus Wohlfeil.
作者:
Wohlfeil, Markus,
出版者:
Abingdon, Oxon ; : Routledge,, 2018.
面頁冊數:
xii, 203 p. : : ill. ;; 24 cm.
標題:
Consumer behavior.
標題:
Fans (Persons) - Psychology.
標題:
Celebrities.
標題:
Marketing.
ISBN:
9780815387275 (hbk.) :
書目註:
Includes bibliographical references (p. [189]-203).
Celebrity fans and their consumer behaviour :autoethnographic insights into the life of a fan /
Wohlfeil, Markus,1969-
Celebrity fans and their consumer behaviour :
autoethnographic insights into the life of a fan /Markus Wohlfeil. - Abingdon, Oxon ;Routledge,2018. - xii, 203 p. :ill. ;24 cm. - Routledge interpretive marketing research ;25. - Routledge interpretive marketing research series ;9..
Includes bibliographical references (p. [189]-203).
ISBN: 9780815387275 (hbk.) :NTD 4,920
LCCN: 2017048537Subjects--Topical Terms:
184151
Consumer behavior.
LC Class. No.: HF5415.32 / .W64 2018
Dewey Class. No.: 306.3086/21
Celebrity fans and their consumer behaviour :autoethnographic insights into the life of a fan /
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