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Marketing discourse[electronic resou...

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Fellesson, Markus.

Marketing discourse[electronic resource] :a critical perspective /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.8
書名/作者:	Marketing discourse : a critical perspective // Per Skêalâen, Martin Fougáere and Markus Fellesson.
作者:	Skêalâen, Per.
其他作者:	Fellesson, Markus.
出版者:	London : : Routledge,, 2008.
面頁冊數:	ix, 190 p. : : ill. ;; 24 cm.
標題:	Marketing.
ISBN:	9780203932995 (e-book : PDF)
ISBN:	9780415416696 (hbk.)
書目註:	Includes bibliographical references and index.
電子資源:	Click here to view

Marketing discourse[electronic resource] :a critical perspective /
Skêalâen, Per.

Marketing discoursea critical perspective /[electronic resource] :Per Skêalâen, Martin Fougáere and Markus Fellesson. - London :Routledge,2008. - ix, 190 p. :ill. ;24 cm. - Routledge interpretive marketing research. - Routledge interpretive marketing research series..

Includes bibliographical references and index.

Mode of access: World Wide Web.

ISBN: 9780203932995 (e-book : PDF)Subjects--Topical Terms:

173043
Marketing.

LC Class. No.: HF5415 / .S53 2008

Dewey Class. No.: 658.8

Marketing discourse[electronic resource] :a critical perspective /
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300 $a ix, 190 p. : $b ill. ; $c 24 cm.
490 1 $a Routledge interpretive marketing research
504 $a Includes bibliographical references and index.
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