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Marketing 3.0 :from products to cust...

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Kartajaya, Hermawan, (1947-)

Marketing 3.0 :from products to customers to the human spirit /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.8
書名/作者:	Marketing 3.0 : : from products to customers to the human spirit // Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
作者:	Kotler, Philip.
其他作者:	Kartajaya, Hermawan,
出版者:	Hoboken, N.J. : : Wiley,, c2010.
面頁冊數:	xv, 188 p. : : ill. ;; 24 cm.
標題:	Marketing.
ISBN:	9780470598825 (hbk.) :
ISBN:	0470598824 (hbk.)
書目註:	Includes bibliographical references and index.

Marketing 3.0 :from products to customers to the human spirit /
Kotler, Philip.

Marketing 3.0 :from products to customers to the human spirit /Philip Kotler, Hermawan Kartajaya, Iwan Setiawan. - Hoboken, N.J. :Wiley,c2010. - xv, 188 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 9780470598825 (hbk.) :NTD744

LCCN: 2010481994

Nat. Bib. No.: GBB011772bnb

Nat. Bib. Agency Control No.: 015478731UkSubjects--Topical Terms:

173043
Marketing.

LC Class. No.: HF5415 / .K68 2010

Dewey Class. No.: 658.8

Marketing 3.0 :from products to customers to the human spirit /
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020 $a 9780470598825 (hbk.) : $c NTD744
020 $a 0470598824 (hbk.)
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050 0 0 $a HF5415 $b .K68 2010
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245 1 0 $a Marketing 3.0 : $b from products to customers to the human spirit / $c Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
260 $a Hoboken, N.J. : $b Wiley, $c c2010.
300 $a xv, 188 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
650 0 $a Marketing. $3 173043
700 1 $a Kartajaya, Hermawan, $d 1947- $3 412480
700 1 $a Setiawan, Iwan. $3 412481

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