Farris, Paul W.

概要

作品:	1 作品在 3 項出版品 1 種語言

書目資訊

The Profit Impact of Marketing Strategy Project :[electronic resource].Retrospect and Prospects. by: Ebooks Corporation.; Farris, Paul W.; Moore, Michael J. (書目-語言資料,印刷品)

Determinants of advertising intensity:a review of the... by: Farris, Paul W. (書目-語言資料,印刷品)

Consumer information processing:perspectives and... by: Farris, Paul W.; Wilkie, William L. (書目-語言資料,印刷品)

Getting multi-channel distribution right[electronic resource] / by: Ailawadi, Kusum L.; Farris, Paul W. (書目-電子資源)

主題

Marketing channels.