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Grow the core[electronic resource] :...

Taylor, David, (1964-)

Grow the core[electronic resource] :how to focus on your core business for brand success /

紀錄類型:	書目-電子資源 : Monograph/item
杜威分類號:	658.8/27
書名/作者:	Grow the core : how to focus on your core business for brand success // David Taylor.
作者:	Taylor, David,
出版者:	Chichester, West Sussex, UK : : John Wiley & Sons,, c2013.
面頁冊數:	1 online resource.
標題:	Brand name products - Management.
標題:	Product management.
標題:	Strategic planning.
標題:	Branding (Marketing)
ISBN:	9781119207894 (electronic bk.)
ISBN:	1119207894 (electronic bk.)
ISBN:	9781118484708 (ePub)
ISBN:	1118484703 (ePub)
ISBN:	9781118484685 (MobiPocket)
ISBN:	1118484681 (MobiPocket)
ISBN:	9781118484692 (Adobe PDF)
ISBN:	111848469X (Adobe PDF)
ISBN:	1283941090 (ebk)
ISBN:	9781283941099 (ebk)
書目註:	Includes bibliographical references and index.
電子資源:	http://onlinelibrary.wiley.com/book/10.1002/9781119207894

Grow the core[electronic resource] :how to focus on your core business for brand success /
Taylor, David,1964-

Grow the corehow to focus on your core business for brand success /[electronic resource] :David Taylor. - 1st ed. - Chichester, West Sussex, UK :John Wiley & Sons,c2013. - 1 online resource.

Includes bibliographical references and index.

ISBN: 9781119207894 (electronic bk.)

LCCN: 2012045102Subjects--Topical Terms:

339641
Brand name products
--Management.

LC Class. No.: HD69.B7

Dewey Class. No.: 658.8/27

Grow the core[electronic resource] :how to focus on your core business for brand success /
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020 $a 111848469X (Adobe PDF)
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035 $a (OCoLC)816499200
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245 1 0 $a Grow the core $h [electronic resource] : $b how to focus on your core business for brand success / $c David Taylor.
250 $a 1st ed.
260 $a Chichester, West Sussex, UK : $b John Wiley & Sons, $c c2013.
300 $a 1 online resource.
504 $a Includes bibliographical references and index.
588 $a Description based on print version record and CIP data provided by publisher.
588 $a Description based on print version record.
650 0 $a Brand name products $x Management. $3 339641
650 0 $a Product management. $3 340211
650 0 $a Strategic planning. $3 172371
650 0 $a Branding (Marketing) $3 339624
856 4 0 $u http://onlinelibrary.wiley.com/book/10.1002/9781119207894

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