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Branding and advertising /

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Gupta, Seema.

Branding and advertising /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.827
書名/作者:	Branding and advertising // Seema Gupta.
作者:	Gupta, Seema.
出版者:	New Delhi : : Global Indian Publications,, 2009.
面頁冊數:	312 p. ;; 22 cm.
標題:	Branding (Marketing)
標題:	Product management.
標題:	Advertising - Brand name products.
標題:	Consumer behavior - India.
ISBN:	9788190794114 (pbk.) :
書目註:	Includes bibliographical references (p. 307-310) and index.

Branding and advertising /
Gupta, Seema.

Branding and advertising /Seema Gupta. - New Delhi :Global Indian Publications,2009. - 312 p. ;22 cm.

Includes bibliographical references (p. 307-310) and index.

ISBN: 9788190794114 (pbk.) :NTD 868Subjects--Topical Terms:

339624
Branding (Marketing)

Dewey Class. No.: 658.827

Branding and advertising /
LDR:00425nam 2200145 a 4500 001 342498
005 20110623083822.0
008 110715s2009 ii b 001 0 eng d
020 $a 9788190794114 (pbk.) : $c NTD 868
040 $a DYU
041 0 $a eng
082 0 4 $a 658.827 $2 22
100 1 $a Gupta, Seema. $3 418690
245 1 0 $a Branding and advertising / $c Seema Gupta.
260 $a New Delhi : $b Global Indian Publications, $c 2009.
300 $a 312 p. ; $c 22 cm.
504 $a Includes bibliographical references (p. 307-310) and index.
650 0 $a Branding (Marketing) $3 339624
650 0 $a Product management. $3 340211
650 0 $a Advertising $x Brand name products. $3 341193
650 0 $a Consumer behavior $z India. $3 418691

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