Marketing - Technological innovations.
概要
作品: | 7 作品在 3 項出版品 3 種語言 |
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書目資訊
Brand communities for fast moving consumer goods[electronic resource] :an empirical study of members' behavior and the economic relevance for the marketer /
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(書目-語言資料,印刷品)
Innovation in pricing[electronic resource] :contemporary theories and best practices /
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(書目-語言資料,印刷品)
Transmedia marketing[electronic resource] :from film and tv to games and digital media /
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(書目-電子資源)