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Marketing channel management[electronic resource] :people, products, programs, and markets /
紀錄類型:
書目-電子資源 : Monograph/item
杜威分類號:
658.8/4
書名/作者:
Marketing channel management : people, products, programs, and markets // Russell W. McCalley ; foreword by Ray Goldberg.
作者:
McCalley, Russell W.
出版者:
Westport, Conn. : : Praeger,, 1996.
面頁冊數:
xx, 262 p. ;; 24 cm.
標題:
Marketing channels.
標題:
Marketing - Management.
ISBN:
0313023735 (e-Book)
ISBN:
9780313023736 (e-Book)
ISBN:
0275954390 (alk. paper)
ISBN:
9780275954390 (alk. paper)
書目註:
Includes bibliographical references (p. [251]-255) and index.
電子資源:
An electronic book in the ABC-CLIO eBooks Online database, accessible through the World Wide Web; click for information.
Marketing channel management[electronic resource] :people, products, programs, and markets /
McCalley, Russell W.
Marketing channel management
people, products, programs, and markets /[electronic resource] :Russell W. McCalley ; foreword by Ray Goldberg. - Westport, Conn. :Praeger,1996. - xx, 262 p. ;24 cm.
Includes bibliographical references (p. [251]-255) and index.
ISBN: 0313023735 (e-Book)
LCCN: 95026517 Subjects--Topical Terms:
341195
Marketing channels.
LC Class. No.: HF5415.129 / .M383 1996
Dewey Class. No.: 658.8/4
Marketing channel management[electronic resource] :people, products, programs, and markets /
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