紀錄類型: |
書目-電子資源
: Monograph/item
|
杜威分類號: |
658.8342 |
書名/作者: |
Context and cognition in consumer psychology : how perception and emotion guide action // Gordon R. Foxall. |
作者: |
Foxall, G. R. |
出版者: |
Abingdon, Oxon : : Routledge,, 2018. |
面頁冊數: |
1 online resource (xii, 175 p.) |
標題: |
Consumer behavior. |
標題: |
Consumers. |
標題: |
Consumption (Economics) - Psychological aspects. |
ISBN: |
9781315772103 (ebk.) |
ISBN: |
9781138778191 (hbk.) |
ISBN: |
9781138778207 (pbk.) |
書目註: |
Includes bibliographical references and index |
內容註: |
A progressive research program -- Consumer action -- Perceptual contingency-representation -- Refining perceptual contingency-representation -- The intentional consumer situation -- Cognitive foundations of the intentional consumer situation -- Behavior, action, agency. |
電子資源: |
https://www.taylorfrancis.com/books/9781315772103 |