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Doing research in fashion and dress[electronic resource] :an introduction to qualitative methods /

纪录类型:	书目-电子资源 : Monograph/item
[NT 15000414] null:	391.00721
[NT 47271] Title/Author:	Doing research in fashion and dress : an introduction to qualitative methods // Yuniya Kawamura.
作者:	Kawamura, Yuniya,
出版者:	London : : Bloomsbury Visual Arts,, 2020.
面页册数:	1 online resource (viii, 166 p.)
附注:	"First published in Great Britain by Berg 2011"--T.p. verso.
标题:	Fashion - Research.
标题:	Qualitative research.
标题:	Fashion - Case studies. - Research
标题:	Qualitative research
ISBN:	9781350089785 (ebk.)
ISBN:	9781350089778 (pbk.)
ISBN:	9781350089761 (hbk.)
[NT 15000227] null:	Includes bibliographical references and index.
[NT 15000229] null:	"Whether you're investigating fashion as a material object, an abstract idea, a social phenomenon, or a commercial system, qualitative techniques can further your understanding of almost any research topic. Doing Research in Fashion and Dress begins by guiding you through a brief history of fashion studies, and the debates surrounding it, before introducing key qualitative methodological approaches, including ethnography, semiology, and object-based research. Detailed case studies demonstrate how each methodology is used in practice. These case studies include Japanese subcultures, fashion photography blogs and semiotic studies of fashion magazine shoots and advertisements. This second edition also features a new chapter on internet sources and online ethnography, reflecting the adoption of social media tools not only by industry practitioners but also by academics. By contextualizing history, theory and practice Doing Research in Fashion and Dress offers: -A systematic examination of qualitative research methods in fashion studies in social sciences. -A practical guide to anyone wishing to conduct fashion research in academia or in the business world. -An accessible grounding in contemporary fashion studies literature"--
电子资源:	https://dx.doi.org/10.5040/9781350089785?locatt=label:secondary_bloomsburyCollections

Doing research in fashion and dress[electronic resource] :an introduction to qualitative methods /
Kawamura, Yuniya,1963-

Doing research in fashion and dressan introduction to qualitative methods /[electronic resource] :Yuniya Kawamura. - 2nd ed. - London :Bloomsbury Visual Arts,2020. - 1 online resource (viii, 166 p.)

"First published in Great Britain by Berg 2011"--T.p. verso.

Includes bibliographical references and index.

"Whether you're investigating fashion as a material object, an abstract idea, a social phenomenon, or a commercial system, qualitative techniques can further your understanding of almost any research topic. Doing Research in Fashion and Dress begins by guiding you through a brief history of fashion studies, and the debates surrounding it, before introducing key qualitative methodological approaches, including ethnography, semiology, and object-based research. Detailed case studies demonstrate how each methodology is used in practice. These case studies include Japanese subcultures, fashion photography blogs and semiotic studies of fashion magazine shoots and advertisements. This second edition also features a new chapter on internet sources and online ethnography, reflecting the adoption of social media tools not only by industry practitioners but also by academics. By contextualizing history, theory and practice Doing Research in Fashion and Dress offers: -A systematic examination of qualitative research methods in fashion studies in social sciences. -A practical guide to anyone wishing to conduct fashion research in academia or in the business world. -An accessible grounding in contemporary fashion studies literature"--

ISBN: 9781350089785 (ebk.)

LCCN: 2019949090Subjects--Topical Terms:

746140
Fashion
--Research.

LC Class. No.: GT511 / .K38 2020

Dewey Class. No.: 391.00721

Doing research in fashion and dress[electronic resource] :an introduction to qualitative methods /
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