Digital marketing strategies and mod...
Guarda, Teresa, (1966-)

 

  • Digital marketing strategies and models for competitive business[electronic resource] /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    杜威分類號: 658.8/72
    書名/作者: Digital marketing strategies and models for competitive business/ Filipe Mota Pinto and Teresa Guarda, editors.
    其他作者: Mota Pinto, Filipe,
    出版者: Hershey : : Business Science Reference,, 2020.
    面頁冊數: 1 online resource (xxi, 240 p.)
    標題: Marketing - Data processing.
    標題: Internet marketing.
    標題: Electronic commerce.
    ISBN: 9781799829652 (ebk.)
    ISBN: 9781799829638 (hbk.)
    ISBN: 9781799829645 (pbk.)
    書目註: Includes bibliographical references and index.
    摘要、提要註: ""This book explores the theory and application of digital marketing strategies and models in businesses"--Provided by publisher"--
    電子資源: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-2963-8
Export
取書館別
 
 
變更密碼
登入