What's your business?[electronic res...
Tomlins, Claire T.,

 

  • What's your business?[electronic resource] :corporate design strategy concepts and processes /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    杜威分類號: 659.202854678
    書名/作者: What's your business? : corporate design strategy concepts and processes // Claire T. Tomlins.
    作者: Tomlins, Claire T.,
    出版者: London : : Routledge,, 2016.
    面頁冊數: 1 online resource (xx, 301 p.)
    附註: "A Gower book"--cover.
    標題: Corporate image - Design.
    標題: Industrial design coordination.
    標題: Web sites - Design.
    標題: Strategic planning.
    ISBN: 9781315547381 (e-book : PDF)
    ISBN: 9781472417466 (hardback)
    書目註: Includes bibliographical references (p. [255]-276) and index.
    內容註: pt. I. Ground base : how corporate design started and evolved -- pt. II. Setting the strategy -- pt. III. Cohesive design management -- pt. IV. Navigating symbolic practice -- pt. V. Digital corporate design.
    電子資源: https://www.taylorfrancis.com/books/9781315547381
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