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Sales and distribution management fo...

Choudhury, Rahul Gupta, (1965-)

Sales and distribution management for organizational growth[electronic resource] /

紀錄類型:	書目-電子資源 : Monograph/item
杜威分類號:	658.8/1
書名/作者:	Sales and distribution management for organizational growth/ by Rahul Gupta Choudhury.
作者:	Choudhury, Rahul Gupta,
出版者:	Hershey, Pennsylvania : : IGI Global,, [2020]
面頁冊數:	1 online resource (ix, 323 p.)
標題:	Sales management.
標題:	Business logistics.
ISBN:	9781522599838 (e-book)
ISBN:	9781522599814 (hardback)
書目註:	Includes bibliographical references and index.
內容註:	Chapter 1. Introduction to sales management -- Chapter 2. Estimating, planning, and forecasting -- Chapter 3. Management of sales force -- Chapter 4. Organization and the sales force -- Chapter 5. Integration with marketing -- Chapter 6. Introduction to distribution management -- Chapter 7. Channel management -- Chapter 8. Channel strategy and Design -- Chapter 9. Marketing: mix and channel strategy -- Chapter 10. Performance evaluation and logistics -- Chapter 11. Some areas to ponder upon.
摘要、提要註:	"This book examines the aspects of forward supply chain, i.e. sales as well as distribution or channel management. It discusses the management of a sales force and how to get the maximum benefit out of a team"--Provided by publisher.
電子資源:	http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-9981-4

Sales and distribution management for organizational growth[electronic resource] /
Choudhury, Rahul Gupta,1965-

Sales and distribution management for organizational growth[electronic resource] /by Rahul Gupta Choudhury. - Hershey, Pennsylvania :IGI Global,[2020] - 1 online resource (ix, 323 p.)

Includes bibliographical references and index.

Chapter 1. Introduction to sales management -- Chapter 2. Estimating, planning, and forecasting -- Chapter 3. Management of sales force -- Chapter 4. Organization and the sales force -- Chapter 5. Integration with marketing -- Chapter 6. Introduction to distribution management -- Chapter 7. Channel management -- Chapter 8. Channel strategy and Design -- Chapter 9. Marketing: mix and channel strategy -- Chapter 10. Performance evaluation and logistics -- Chapter 11. Some areas to ponder upon.

Restricted to subscribers or individual electronic text purchasers.

"This book examines the aspects of forward supply chain, i.e. sales as well as distribution or channel management. It discusses the management of a sales force and how to get the maximum benefit out of a team"--Provided by publisher.

ISBN: 9781522599838 (e-book)Subjects--Topical Terms:

339039
Sales management.

LC Class. No.: HF5438.4 / .C46 2020e

Dewey Class. No.: 658.8/1

Sales and distribution management for organizational growth[electronic resource] /
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020 $a 9781522599838 (e-book)
020 $a 9781522599814 (hardback)
035 $a (OCoLC)1120760854
035 $a 1081021210
040 $a CaBNVSL $b eng $e rda $c CaBNVSL $d CaBNVSL
050 0 0 $a HF5438.4 $b .C46 2020e
082 0 0 $a 658.8/1 $2 23
100 1 $a Choudhury, Rahul Gupta, $d 1965- $e author. $3 734403
245 1 0 $a Sales and distribution management for organizational growth $h [electronic resource] / $c by Rahul Gupta Choudhury.
260 $a Hershey, Pennsylvania : $b IGI Global, $c [2020]
300 $a 1 online resource (ix, 323 p.)
504 $a Includes bibliographical references and index.
505 0 $a Chapter 1. Introduction to sales management -- Chapter 2. Estimating, planning, and forecasting -- Chapter 3. Management of sales force -- Chapter 4. Organization and the sales force -- Chapter 5. Integration with marketing -- Chapter 6. Introduction to distribution management -- Chapter 7. Channel management -- Chapter 8. Channel strategy and Design -- Chapter 9. Marketing: mix and channel strategy -- Chapter 10. Performance evaluation and logistics -- Chapter 11. Some areas to ponder upon.
506 $a Restricted to subscribers or individual electronic text purchasers.
520 3 $a "This book examines the aspects of forward supply chain, i.e. sales as well as distribution or channel management. It discusses the management of a sales force and how to get the maximum benefit out of a team"--Provided by publisher.
650 0 $a Sales management. $3 339039
650 0 $a Business logistics. $3 337171
856 4 0 $u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-9981-4

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