大葉大學圖書館 |

Social media for communication and instruction in academic libraries[electronic resource] /

紀錄類型:	書目-電子資源 : Monograph/item
杜威分類號:	025.5/2777
書名/作者:	Social media for communication and instruction in academic libraries/ Jennifer Joe and Elisabeth Knight, editors.
其他作者:	Joe, Jennifer,
出版者:	Hershey, Pennsylvania : : IGI Global,, [2019]
面頁冊數:	1 online resource (xxi, 319 p.)
標題:	Online social networks - Library applications.
標題:	Social media in education.
標題:	Academic libraries - Marketing.
標題:	Web applications in libraries.
標題:	Libraries and the Internet.
ISBN:	9781522580980 (e-book)
ISBN:	9781522580973 (hardback)
書目註:	Includes bibliographical references and index.
內容註:	Section 1. The history of social media in academic libraries. Chapter 1. Making social media more social: a literature review of academic libraries' engagement and connections through social media platforms ; Chapter 2. Social media and social networking in digital libraries -- Section 2. Areas of concern in the use of social media. Chapter 3. Finding your voice: developing a content strategy for social media that works! ; Chapter 4. Diversifying content across social media platforms ; Chapter 5. Assessing social media use in instruction and marketing ; Chapter 6. Is anybody out there?: using application statistics and web analytics to assess social media reach ; Chapter 7. Diversity and inclusion: how to avoid bias and social media blunders ; Chapter 8. Identifiable problems in social media: concerning legal awareness within academic libraries ; Chapter 9. Enhancing an academic library's social media presence using peer-to-peer marketing: the benefits of student content creators -- Section 3. Further examples of social media use. Chapter 10. "Is there anybody there?": engaging with open university distance learners ; Chapter 11. Using social media to enhance information literacy: the VCU libraries vetyoursources campaign ; Chapter 12. What's old is marketable: creating a social media plan for special collections and archives ; Chapter 13. Expanding the awareness and use of library collections through social media: a case study of the library of congress international collections social media program ; Chapter 14. Social media use in academic libraries: applications and implications in a developing country ; Chapter 15. No budget, no barriers: how academic branch libraries can make twitter work.
摘要、提要註:	"This book examines using social media in academic libraries and in instruction, with special emphasis on assessment and evidence-based practiced. It also looks at the importance of social media in all facets of library marketing and instruction at the academic (post-secondary) level"--Provided by publisher.
電子資源:	http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-8097-3

Social media for communication and instruction in academic libraries[electronic resource] /
Social media for communication and instruction in academic libraries[electronic resource] /Jennifer Joe and Elisabeth Knight, editors. - Hershey, Pennsylvania :IGI Global,[2019] - 1 online resource (xxi, 319 p.)

Includes bibliographical references and index.

Section 1. The history of social media in academic libraries. Chapter 1. Making social media more social: a literature review of academic libraries' engagement and connections through social media platforms ; Chapter 2. Social media and social networking in digital libraries -- Section 2. Areas of concern in the use of social media. Chapter 3. Finding your voice: developing a content strategy for social media that works! ; Chapter 4. Diversifying content across social media platforms ; Chapter 5. Assessing social media use in instruction and marketing ; Chapter 6. Is anybody out there?: using application statistics and web analytics to assess social media reach ; Chapter 7. Diversity and inclusion: how to avoid bias and social media blunders ; Chapter 8. Identifiable problems in social media: concerning legal awareness within academic libraries ; Chapter 9. Enhancing an academic library's social media presence using peer-to-peer marketing: the benefits of student content creators -- Section 3. Further examples of social media use. Chapter 10. "Is there anybody there?": engaging with open university distance learners ; Chapter 11. Using social media to enhance information literacy: the VCU libraries vetyoursources campaign ; Chapter 12. What's old is marketable: creating a social media plan for special collections and archives ; Chapter 13. Expanding the awareness and use of library collections through social media: a case study of the library of congress international collections social media program ; Chapter 14. Social media use in academic libraries: applications and implications in a developing country ; Chapter 15. No budget, no barriers: how academic branch libraries can make twitter work.

Restricted to subscribers or individual electronic text purchasers.

"This book examines using social media in academic libraries and in instruction, with special emphasis on assessment and evidence-based practiced. It also looks at the importance of social media in all facets of library marketing and instruction at the academic (post-secondary) level"--Provided by publisher.

ISBN: 9781522580980 (e-book)Subjects--Topical Terms:

549825
Online social networks
--Library applications.

LC Class. No.: Z674.75.S63 / S633 2019e

Dewey Class. No.: 025.5/2777

Social media for communication and instruction in academic libraries[electronic resource] /
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504 $a Includes bibliographical references and index.
505 0 $a Section 1. The history of social media in academic libraries. Chapter 1. Making social media more social: a literature review of academic libraries' engagement and connections through social media platforms ; Chapter 2. Social media and social networking in digital libraries -- Section 2. Areas of concern in the use of social media. Chapter 3. Finding your voice: developing a content strategy for social media that works! ; Chapter 4. Diversifying content across social media platforms ; Chapter 5. Assessing social media use in instruction and marketing ; Chapter 6. Is anybody out there?: using application statistics and web analytics to assess social media reach ; Chapter 7. Diversity and inclusion: how to avoid bias and social media blunders ; Chapter 8. Identifiable problems in social media: concerning legal awareness within academic libraries ; Chapter 9. Enhancing an academic library's social media presence using peer-to-peer marketing: the benefits of student content creators -- Section 3. Further examples of social media use. Chapter 10. "Is there anybody there?": engaging with open university distance learners ; Chapter 11. Using social media to enhance information literacy: the VCU libraries vetyoursources campaign ; Chapter 12. What's old is marketable: creating a social media plan for special collections and archives ; Chapter 13. Expanding the awareness and use of library collections through social media: a case study of the library of congress international collections social media program ; Chapter 14. Social media use in academic libraries: applications and implications in a developing country ; Chapter 15. No budget, no barriers: how academic branch libraries can make twitter work.
506 $a Restricted to subscribers or individual electronic text purchasers.
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650 0 $a Social media in education. $3 732707
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650 0 $a Web applications in libraries. $3 734390
650 0 $a Libraries and the Internet. $3 385435
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700 1 $a Knight, Elisabeth, $d 1961- $e editor. $3 734388
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