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Marketing in the participation age[e...

Middleton, Daina.

Marketing in the participation age[electronic resource] :a guide to motivating people to join, share, take part, connect, and engage /

紀錄類型:	書目-電子資源 : Monograph/item
杜威分類號:	658.8
書名/作者:	Marketing in the participation age : a guide to motivating people to join, share, take part, connect, and engage // Daina Middleton.
作者:	Middleton, Daina.
出版者:	Hoboken, NJ : : John Wiley and Sons,, c2013.
面頁冊數:	1 online resource (xvii, 205 p.)
標題:	Marketing - Management.
ISBN:	9781119203988 (electronic bk.)
ISBN:	1119203988 (electronic bk.)
ISBN:	9781118431962 (electronic bk.)
ISBN:	1118431960 (electronic bk.)
ISBN:	9781118431955
ISBN:	1118431952
ISBN:	9781118431979 (electronic bk.)
ISBN:	1118431979 (electronic bk.)
ISBN:	9781283835091
ISBN:	1283835096
書目註:	Includes bibliographical references and index.
電子資源:	http://onlinelibrary.wiley.com/book/10.1002/9781119203988

Marketing in the participation age[electronic resource] :a guide to motivating people to join, share, take part, connect, and engage /
Middleton, Daina.

Marketing in the participation agea guide to motivating people to join, share, take part, connect, and engage /[electronic resource] :Daina Middleton. - 1st ed. - Hoboken, NJ :John Wiley and Sons,c2013. - 1 online resource (xvii, 205 p.)

Includes bibliographical references and index.

ISBN: 9781119203988 (electronic bk.)Subjects--Topical Terms:

337196
Marketing
--Management.

LC Class. No.: HF5415.13 / .M53 2013eb

Dewey Class. No.: 658.8

Marketing in the participation age[electronic resource] :a guide to motivating people to join, share, take part, connect, and engage /
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020 $a 1118431960 (electronic bk.)
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245 1 0 $a Marketing in the participation age $h [electronic resource] : $b a guide to motivating people to join, share, take part, connect, and engage / $c Daina Middleton.
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