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The politics of emotions, candidates...
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The politics of emotions, candidates, and choices[electronic resource] /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
杜威分類號:
152.4
書名/作者:
The politics of emotions, candidates, and choices/ by Heather E. Yates.
作者:
Yates, Heather E.
出版者:
New York : : Palgrave Macmillan US :, 2016.
面頁冊數:
x, 139 p. : : ill., digital ;; 24 cm.
Contained By:
Springer eBooks
標題:
Emotions - Social aspects.
標題:
Political psychology.
標題:
Political culture.
標題:
Political Science and International Relations.
標題:
Electoral Politics.
標題:
US Politics.
標題:
Democracy.
ISBN:
9781137515278
ISBN:
9781137515261
內容註:
Introduction Vindicating the Emotional Citizen -- Chapter 1 The Marketplace of Emotions -- Chapter 2 Mission Accomplished-The Reelection of George W. Bush -- Chapter 3 The New Politics of Hope and Change -- Chapter 4 Renewed Awareness: perspectives on gender and race -- Chapter 5 Hope is a Renewable Resource -- Chapter 6 The Politics of Emotions, Campaigns and Looking Ahead -- Bibliography.
摘要、提要註:
This book dynamically shows that political campaigns matter to electoral outcomes, by analyzing the dynamics of emotional voter and decision-making over the course of three presidential elections between 2004 and 2012. Each presidential campaign reflects a unique tone and electoral mood, which influences voters' perceptions of electoral choices and a candidate's image. Controlling for the idiosyncratic nature of a campaign environment and a candidate's message, this analysis isolates specific emotional dimensions that were influential on voters' appraisals of specific campaign issues. Relying on the Affective Intelligence theory and the Transfer-of-Affect thesis to narrative the causal relationships between voters' emotional responses and issue appraisals, the author illustrates specific contexts where voters' emotional responses toward presidential candidates are interpreted as trusted political cues and therefore, get transferred to their beliefs about certain policies.
電子資源:
http://dx.doi.org/10.1057/978-1-137-51527-8
The politics of emotions, candidates, and choices[electronic resource] /
Yates, Heather E.
The politics of emotions, candidates, and choices
[electronic resource] /by Heather E. Yates. - New York :Palgrave Macmillan US :2016. - x, 139 p. :ill., digital ;24 cm.
Introduction Vindicating the Emotional Citizen -- Chapter 1 The Marketplace of Emotions -- Chapter 2 Mission Accomplished-The Reelection of George W. Bush -- Chapter 3 The New Politics of Hope and Change -- Chapter 4 Renewed Awareness: perspectives on gender and race -- Chapter 5 Hope is a Renewable Resource -- Chapter 6 The Politics of Emotions, Campaigns and Looking Ahead -- Bibliography.
This book dynamically shows that political campaigns matter to electoral outcomes, by analyzing the dynamics of emotional voter and decision-making over the course of three presidential elections between 2004 and 2012. Each presidential campaign reflects a unique tone and electoral mood, which influences voters' perceptions of electoral choices and a candidate's image. Controlling for the idiosyncratic nature of a campaign environment and a candidate's message, this analysis isolates specific emotional dimensions that were influential on voters' appraisals of specific campaign issues. Relying on the Affective Intelligence theory and the Transfer-of-Affect thesis to narrative the causal relationships between voters' emotional responses and issue appraisals, the author illustrates specific contexts where voters' emotional responses toward presidential candidates are interpreted as trusted political cues and therefore, get transferred to their beliefs about certain policies.
ISBN: 9781137515278
Standard No.: 10.1057/978-1-137-51527-8doiSubjects--Topical Terms:
336667
Emotions
--Social aspects.
LC Class. No.: BF531
Dewey Class. No.: 152.4
The politics of emotions, candidates, and choices[electronic resource] /
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Introduction Vindicating the Emotional Citizen -- Chapter 1 The Marketplace of Emotions -- Chapter 2 Mission Accomplished-The Reelection of George W. Bush -- Chapter 3 The New Politics of Hope and Change -- Chapter 4 Renewed Awareness: perspectives on gender and race -- Chapter 5 Hope is a Renewable Resource -- Chapter 6 The Politics of Emotions, Campaigns and Looking Ahead -- Bibliography.
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This book dynamically shows that political campaigns matter to electoral outcomes, by analyzing the dynamics of emotional voter and decision-making over the course of three presidential elections between 2004 and 2012. Each presidential campaign reflects a unique tone and electoral mood, which influences voters' perceptions of electoral choices and a candidate's image. Controlling for the idiosyncratic nature of a campaign environment and a candidate's message, this analysis isolates specific emotional dimensions that were influential on voters' appraisals of specific campaign issues. Relying on the Affective Intelligence theory and the Transfer-of-Affect thesis to narrative the causal relationships between voters' emotional responses and issue appraisals, the author illustrates specific contexts where voters' emotional responses toward presidential candidates are interpreted as trusted political cues and therefore, get transferred to their beliefs about certain policies.
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