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Global university rankings and the mediatization of higher education[electronic resource] /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	378
書名/作者:	Global university rankings and the mediatization of higher education/ by Michelle Stack.
作者:	Stack, Michelle.
出版者:	London : : Palgrave Macmillan UK :, 2016.
面頁冊數:	xiii, 149 p. : : digital ;; 23 cm.
Contained By:	Springer eBooks
標題:	Universities and colleges - Ratings and rankings.
標題:	Education, Higher - Marketing.
標題:	Cultural and Media Studies.
標題:	Media and Communication.
標題:	Higher Education.
標題:	Education Policy.
標題:	Social Media.
標題:	Sociology of Education.
ISBN:	9781137475954
ISBN:	9781349562077
內容註:	Introduction -- Chapter 1. The Spectacle of Global Rankings -- Chapter 2. Seeing is Believing: University Websites -- Chapter 3. Who is Watching the Watchdogs? The Business of Rankings -- Chapter 4. Visualizing Excellence: The Times Higher Education Ranking -- Chapter 5. Mediatization and University Websites -- Chapter 6. Bouindary Workers: University Public Affairs Staff -- Conclusion.
摘要、提要註:	Higher Education Institutions simultaneously critique and participate in national and international rankings of universities. However, this creates a difficult situation since if universities do participate in rankings they acquiesce to a system based in media logics that has little to do with academic norms of research. If they do not participate in the rankings they risk losing public funding, students and donors in an increasingly competitive and globalized environment. This book delves into the influence of journalists, business tycoons and multinational corporations in defining what world class is and how it will be measured. Rankings provide us with a rich study for understanding how universities define, deploy and manage their assets and liabilities in a mediatized globalized economy.
電子資源:	http://dx.doi.org/10.1057/9781137475954

Global university rankings and the mediatization of higher education[electronic resource] /
Stack, Michelle.

Global university rankings and the mediatization of higher education[electronic resource] /by Michelle Stack. - London :Palgrave Macmillan UK :2016. - xiii, 149 p. :digital ;23 cm. - Palgrave studies in global higher education. - Palgrave studies in global higher education..

Introduction -- Chapter 1. The Spectacle of Global Rankings -- Chapter 2. Seeing is Believing: University Websites -- Chapter 3. Who is Watching the Watchdogs? The Business of Rankings -- Chapter 4. Visualizing Excellence: The Times Higher Education Ranking -- Chapter 5. Mediatization and University Websites -- Chapter 6. Bouindary Workers: University Public Affairs Staff -- Conclusion.

Higher Education Institutions simultaneously critique and participate in national and international rankings of universities. However, this creates a difficult situation since if universities do participate in rankings they acquiesce to a system based in media logics that has little to do with academic norms of research. If they do not participate in the rankings they risk losing public funding, students and donors in an increasingly competitive and globalized environment. This book delves into the influence of journalists, business tycoons and multinational corporations in defining what world class is and how it will be measured. Rankings provide us with a rich study for understanding how universities define, deploy and manage their assets and liabilities in a mediatized globalized economy.

ISBN: 9781137475954

Standard No.: 10.1057/9781137475954doiSubjects--Topical Terms:

640994
Universities and colleges
--Ratings and rankings.

LC Class. No.: LB2331.62 / .S72 2016

Dewey Class. No.: 378

Global university rankings and the mediatization of higher education[electronic resource] /
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