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Strategies for e-business :creating ...
~
Enders, Albrecht.
Strategies for e-business :creating value through electronic and mobile commerce : concepts and cases /
Record Type:
Language materials, printed : Monograph/item
[NT 15000414]:
658.872
Title/Author:
Strategies for e-business : : creating value through electronic and mobile commerce : concepts and cases // Tawfik Jelassi, Albrecht Enders, Francisco J. Martínez-López.
Author:
Jelassi, Tawfik.
other author:
Enders, Albrecht.
Published:
Harlow : : Pearson,, 2014.
Description:
xliii, 733 p. : : ill., maps ;; 25 cm.
Subject:
Strategic planning.
Subject:
Electronic commerce.
Subject:
Industries - Technological innovations
Subject:
Electronic commerce - Case studies. - Europe
ISBN:
9780273757870 (pbk.) :
ISBN:
0273757873 (pbk.)
[NT 15000227]:
Includes bibliographical references and index.
Strategies for e-business :creating value through electronic and mobile commerce : concepts and cases /
Jelassi, Tawfik.
Strategies for e-business :
creating value through electronic and mobile commerce : concepts and cases /Tawfik Jelassi, Albrecht Enders, Francisco J. Martínez-López. - 3rd ed. - Harlow :Pearson,2014. - xliii, 733 p. :ill., maps ;25 cm.
Includes bibliographical references and index.
ISBN: 9780273757870 (pbk.) :NTD 2,912Subjects--Topical Terms:
172371
Strategic planning.
LC Class. No.: HF5548.32 / .J45 2014
Dewey Class. No.: 658.872
Strategies for e-business :creating value through electronic and mobile commerce : concepts and cases /
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creating value through electronic and mobile commerce : concepts and cases /
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Martínez-López, Francisco
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