The future of pricing[electronic res...
Boyd, E. Andrew.

 

  • The future of pricing[electronic resource] :how airline ticket pricing has inspired a revolution /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 387.712
    書名/作者: The future of pricing : how airline ticket pricing has inspired a revolution // E. Andrew Boyd.
    作者: Boyd, E. Andrew.
    出版者: New York : : Palgrave Macmillan,, 2007.
    面頁冊數: 1 online resource (x, 192 p.) : : ill.
    標題: Airlines - Rates.
    標題: Airlines - Prices.
    標題: Transportation - Tickets.
    標題: Pricing.
    標題: TRANSPORTATION - Aviation
    標題: TECHNOLOGY & ENGINEERING - Aeronautics & Astronautics.
    ISBN: 9780230606906
    ISBN: 0230606903
    ISBN: 1281282960
    ISBN: 9781281282965
    書目註: Includes bibliographical references (p. [179]-185) and index.
    內容註: A revolution in the making -- Method or madness? -- The computer did it -- How it all works -- When passengers collide -- Hold me, darlin' -- Upon arrival : hotels, rental cars, cruise ships, and more -- The just price -- The scientists -- The state of pricing -- Pricing's many faces -- The coming revolution.
    摘要、提要註: A story about science, technology, and people, The Future of Pricing provides an inside look at how airlines price tickets and how practices developed in the airline industry are now revolutionizing the world of pricing. Written for business professionals and students wanting to better understand the rapid growth of scientific pricing, the author draws upon his years of experience as Chief Scientist for a pricing software firm that has implemented over 250 pricing solutions with over 100 airlines and Fortune 500 companies. Using first-hand accounts, interviews, anecdotes, and examples, the book explores how leading companies have dealt with obstacles ranging from stubborn sales agents to overly zealous scientists to emerge as powerful, rational pricing organizations.
    電子資源: An electronic book accessible through the World Wide Web; click for information
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