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Winning at innovation :the A-to-F mo...

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Kotler, Philip.

Winning at innovation :the A-to-F model /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.514
書名/作者:	Winning at innovation : : the A-to-F model // Fernando Trías de Bes & Philip Kotler.
作者:	Trias de Bes, Fernando,
其他作者:	Kotler, Philip.
出版者:	Basingstoke [England] : : Palgrave Macmillan,, 2011.
面頁冊數:	xvi, 272 p. : : ill. ;; 25 cm.
標題:	Technological innovations - Management.
ISBN:	9780230343436 (hbk.) :
ISBN:	0230343430 (hbk.)
書目註:	Includes bibliographical references (p. 253-259) and index.

Winning at innovation :the A-to-F model /
Trias de Bes, Fernando,1967-

Winning at innovation :the A-to-F model /Fernando Trías de Bes & Philip Kotler. - Basingstoke [England] :Palgrave Macmillan,2011. - xvi, 272 p. :ill. ;25 cm.

Includes bibliographical references (p. 253-259) and index.

ISBN: 9780230343436 (hbk.) :NTD 966

Nat. Bib. Agency Control No.: 015841122UkSubjects--Topical Terms:

336588
Technological innovations
--Management.

LC Class. No.: HD45 / .T75 2011

Dewey Class. No.: 658.514

Winning at innovation :the A-to-F model /
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504 $a Includes bibliographical references (p. 253-259) and index.
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