紀錄類型: |
書目-語言資料,印刷品
: Monograph/item
|
杜威分類號: |
658.8/27 |
書名/作者: |
Branding your business : [promote your business, attract customers, build your brand through the power of emotion] // James Hammond. |
作者: |
Hammond, James, |
其他作者: |
Hammond, James, |
出版者: |
London ; : Kogan Page,, 2011. |
面頁冊數: |
1 online resource (vii, 276 p.) : : ill. |
附註: |
Rev. ed. of: Branding your business : promoting your business, attracting customers and standing out in the market place. 2008. |
標題: |
Branding (Marketing) - Management. |
標題: |
Consumer behavior. |
標題: |
Brand name products - Psychological aspects. |
標題: |
Senses and sensation. |
標題: |
Communication in marketing. |
ISBN: |
9780749462963 (pbk.) |
ISBN: |
0749462965 (pbk.) |
ISBN: |
9780749463021 (ebk.) |
ISBN: |
0749463023 (ebk.) |
書目註: |
Includes bibliographical references and index. |
電子資源: |
Connect to MyiLibrary resource. |