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Meta-luxury[electronic resource] :brands and the culture of excellence /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	338.4/7
書名/作者:	Meta-luxury : brands and the culture of excellence // Manfredi Ricca, Rebecca Robins.
作者:	Ricca, Manfredi.
其他作者:	Robins, Rebecca.
出版者:	Houndmills, Basingstoke, Hampshire ; : Palgrave Macmillan,, c2012.
面頁冊數:	1 online resource (xiv, 208 p.) : : ill.
標題:	Quality of products.
標題:	Luxuries - Marketing.
標題:	Brand name products.
標題:	Cost and standard of living.
標題:	BUSINESS & ECONOMICS / Industries / Service
ISBN:	9781137005663 (electronic bk.)
ISBN:	1137005661 (electronic bk.)
書目註:	Includes bibliographical references and index.
內容註:	Defining Meta-luxury. Conversation: Salvatore Accardo -- The Pillars of Meta-luxury. Conversation: Dr Michael Scott -- Craftsmanship. Conversation: Horacio Pagani ; Conversation: Simon Jacomet -- Focus. Conversation: Paolo Fazioli ; Conversation: Francis Kurkdjian -- History. Conversation: Kazumi Murose ; Conversation: Francesco Trapani -- Rarity. Conversation: Hans Peter Danuser von Platen -- The Pillars of Meta-luxury in Summary -- The Economy of Meta-luxury. Conversation: Renzo Piano -- Manifesto.
摘要、提要註:	"Meta-luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury and its implications for brand and business management. A unique series of conversations with an eclectic array of world-renowned craftsmen, artists, academics and heads of unique brands, brings insightful illumination to the paradigm of Meta-luxury"--Provided by publisher.
電子資源:	http://www.palgraveconnect.com/doifinder/10.1057/9781137005663

Meta-luxury[electronic resource] :brands and the culture of excellence /
Ricca, Manfredi.

Meta-luxurybrands and the culture of excellence /[electronic resource] :Manfredi Ricca, Rebecca Robins. - Houndmills, Basingstoke, Hampshire ;Palgrave Macmillan,c2012. - 1 online resource (xiv, 208 p.) :ill.

Includes bibliographical references and index.

Defining Meta-luxury. Conversation: Salvatore Accardo -- The Pillars of Meta-luxury. Conversation: Dr Michael Scott -- Craftsmanship. Conversation: Horacio Pagani ; Conversation: Simon Jacomet -- Focus. Conversation: Paolo Fazioli ; Conversation: Francis Kurkdjian -- History. Conversation: Kazumi Murose ; Conversation: Francesco Trapani -- Rarity. Conversation: Hans Peter Danuser von Platen -- The Pillars of Meta-luxury in Summary -- The Economy of Meta-luxury. Conversation: Renzo Piano -- Manifesto.

"Meta-luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury and its implications for brand and business management. A unique series of conversations with an eclectic array of world-renowned craftsmen, artists, academics and heads of unique brands, brings insightful illumination to the paradigm of Meta-luxury"--Provided by publisher.

ISBN: 9781137005663 (electronic bk.)

Standard No.: 9786613642745

Source: 497854Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:

476944
Quality of products.
Index Terms--Genre/Form:

336502
Electronic books.

LC Class. No.: HB841 / .R53 2012eb (Online)

Dewey Class. No.: 338.4/7

Meta-luxury[electronic resource] :brands and the culture of excellence /
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