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Consumer behavior /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.8/342
書名/作者:	Consumer behavior // Roger D. Blackwell, Paul W. Miniard, James F. Engel ; adapted by Pai Di-ching, Norjaya Mohd. Yasin, Wan Jooria Hood.
作者:	Blackwell, Roger D.
其他作者:	Miniard, Paul W.
出版者:	Singapre : : Cengage Learning,, c2012.
面頁冊數:	xxvii, 639 p. : : col. ill. ;; 28 cm.
標題:	Marketing research.
標題:	Consumer behavior.
ISBN:	9789814336918 (pbk.) :
ISBN:	9814336912 (pbk.)
書目註:	Includes bibliographical references and index.

Consumer behavior /
Blackwell, Roger D.

Consumer behavior /Roger D. Blackwell, Paul W. Miniard, James F. Engel ; adapted by Pai Di-ching, Norjaya Mohd. Yasin, Wan Jooria Hood. - Singapre :Cengage Learning,c2012. - xxvii, 639 p. :col. ill. ;28 cm.

Includes bibliographical references and index.

ISBN: 9789814336918 (pbk.) :NTD 1,140Subjects--Topical Terms:

172132
Marketing research.

LC Class. No.: HF5415.32 / .B53 2012

Dewey Class. No.: 658.8/342

Consumer behavior /
LDR:00614nam a22001694a 4500 001 358072
005 20111031085207.0
008 120521s2012 si a b 001 0 eng
020 $a 9789814336918 (pbk.) : $c NTD 1,140
020 $a 9814336912 (pbk.)
040 $a H2K $c H2K $d DYU
041 0 $a eng
050 4 $a HF5415.32 $b .B53 2012
082 0 4 $a 658.8/342 $2 22
100 1 $a Blackwell, Roger D. $3 412080
245 1 0 $a Consumer behavior / $c Roger D. Blackwell, Paul W. Miniard, James F. Engel ; adapted by Pai Di-ching, Norjaya Mohd. Yasin, Wan Jooria Hood.
260 $a Singapre : $b Cengage Learning, $c c2012.
300 $a xxvii, 639 p. : $b col. ill. ; $c 28 cm.
504 $a Includes bibliographical references and index.
650 0 $a Marketing research. $3 172132
650 0 $a Consumer behavior. $3 184151
700 1 $a Miniard, Paul W. $3 412082
700 1 $a Engel, James F. $3 412081

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