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Marketing research :methodological foundations /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.83
書名/作者:	Marketing research : : methodological foundations // Dawn Iacobucci, Gilbert A. Churchill, Jr.
作者:	Iacobucci, Dawn.
其他作者:	Churchill, Gilbert A.
出版者:	Mason, OH : : South-Western Cengage Learning,, c2010.
面頁冊數:	xx, 604 p. : : ill. ;; 27 cm.
附註:	9th edition authored by Gilbert A. Churchill, Jr.
標題:	Marketing research.
ISBN:	9780538743778 (pbk. : international student ed. with Qualtrics) :
ISBN:	0538743778 (pbk. : international student ed. with Qualtrics)
ISBN:	9781439081013 (student ed. with Qualtrics)
ISBN:	1439081018 (student ed. with Qualtrics)
ISBN:	9781439081297 (access code)
ISBN:	1439081298 (access code)
書目註:	Includes bibliographical references and indexes.

Marketing research :methodological foundations /
Iacobucci, Dawn.

Marketing research :methodological foundations /Dawn Iacobucci, Gilbert A. Churchill, Jr. - 10th ed. - Mason, OH :South-Western Cengage Learning,c2010. - xx, 604 p. :ill. ;27 cm.

9th edition authored by Gilbert A. Churchill, Jr.

Includes bibliographical references and indexes.

ISBN: 9780538743778 (pbk. : international student ed. with Qualtrics) :NTD 2,470

LCCN: 2009934717Subjects--Topical Terms:

172132
Marketing research.

LC Class. No.: HF5415.2 / .C5 2010

Dewey Class. No.: 658.83

Marketing research :methodological foundations /
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020 $a 0538743778 (pbk. : international student ed. with Qualtrics)
020 $a 9781439081013 (student ed. with Qualtrics)
020 $a 1439081018 (student ed. with Qualtrics)
020 $a 9781439081297 (access code)
020 $a 1439081298 (access code)
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082 0 4 $a 658.83 $2 22
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245 1 0 $a Marketing research : $b methodological foundations / $c Dawn Iacobucci, Gilbert A. Churchill, Jr.
250 $a 10th ed.
260 $a Mason, OH : $b South-Western Cengage Learning, $c c2010.
300 $a xx, 604 p. : $b ill. ; $c 27 cm.
500 $a 9th edition authored by Gilbert A. Churchill, Jr.
504 $a Includes bibliographical references and indexes.
650 0 $a Marketing research. $3 172132
700 1 $a Churchill, Gilbert A. $3 455855

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