Sport, recreation and tourism event ...
Adams, Lorne.

 

  • Sport, recreation and tourism event management[electronic resource] :theoretical and practical dimensions /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 394.2068
    書名/作者: Sport, recreation and tourism event management : theoretical and practical dimensions // Cheryl Mallen, Lorne Adams.
    作者: Mallen, Cheryl.
    其他作者: Adams, Lorne.
    出版者: Oxford : : Butterworth-Heinemann,, c2008.
    面頁冊數: xvi, 250 p. ;; 23 cm.
    標題: Special events - Management.
    ISBN: 9780750684477
    ISBN: 075068447X
    書目註: Includes bibliographical references and index.
    內容註: Preface -- Chapter 1 - Introduction -- Chapter 2 - The Concept of Knowledge in Event Management -- Chapter 3 - The Event Development Phase -- Chapter 4 - The Event Logistical Phase -- Chapter 5 - The Concept of Quality in Event Logistics -- Chapter 6 - The Event Implementation, Monitoring and Management Phase -- Chapter 7 - The Event Evaluation and Renewal Phase -- Chapter 8 - The Event Management Model and Event Bidding -- Chapter 9 - Conclusion.
    摘要、提要註: Sport, Recreation and Tourism Event Management provides an essential combination of the theoretical foundations and practical principles of event management. This text focuses specifically on the operational planning component of event management and the role of the event manager as the planner and facilitator. Devoid of the standard "to do lists" found in other texts in the subject area, Sport, Recreation and Tourism Event Management is a must for students intent on entering the event management field. * Encourages students to apply theoretical foundations to event management * Develops a knowledge strategy for event management that will guide students into their future careers * Provides a great range of industry applications which support and illustrate the academic theory.
    電子資源: An electronic book accessible through the World Wide Web; click for information
評論
Export
取書館別
 
 
變更密碼
登入