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Digital engagement[electronic resource] :internet marketing that captures customers and builds intense brand loyalty /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.8/72
書名/作者:	Digital engagement : internet marketing that captures customers and builds intense brand loyalty // Leland Harden and Bob Heyman.
作者:	Harden, Leland.
其他作者:	Heyman, Bob,
出版者:	New York : : American Management Association,, c2009.
面頁冊數:	xii, 244 p. : : ill. ;; 24 cm.
標題:	Internet marketing.
標題:	Brand loyalty.
ISBN:	9780814410721
ISBN:	0814410723
ISBN:	9780814410790 (ebook)
書目註:	Includes bibliographical references and index.
電子資源:	An electronic book accessible through the World Wide Web; click to view

Digital engagement[electronic resource] :internet marketing that captures customers and builds intense brand loyalty /
Harden, Leland.

Digital engagementinternet marketing that captures customers and builds intense brand loyalty /[electronic resource] :Leland Harden and Bob Heyman. - New York :American Management Association,c2009. - xii, 244 p. :ill. ;24 cm.

Includes bibliographical references and index.

Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.

Available via World Wide Web.

ISBN: 9780814410721Subjects--Topical Terms:

184218
Internet marketing.
Index Terms--Genre/Form:

336502
Electronic books.

LC Class. No.: HF5415.1265 / .H3663 2009eb

Dewey Class. No.: 658.8/72

Digital engagement[electronic resource] :internet marketing that captures customers and builds intense brand loyalty /
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245 1 0 $a Digital engagement $h [electronic resource] : $b internet marketing that captures customers and builds intense brand loyalty / $c Leland Harden and Bob Heyman.
260 $a New York : $b American Management Association, $c c2009.
300 $a xii, 244 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
533 $a Electronic reproduction. $b Palo Alto, Calif. : $c ebrary, $d 2009. $n Available via World Wide Web. $n Access may be limited to ebrary affiliated libraries.
650 0 $a Internet marketing. $3 184218
650 0 $a Brand loyalty. $3 346261
655 7 $a Electronic books. $2 local $3 336502
700 1 $a Heyman, Bob, $d 1948- $3 388540
710 2 $a ebrary, Inc. $3 336638
856 4 0 $u http://site.ebrary.com/lib/dayeh/Doc?id=10292221 $z An electronic book accessible through the World Wide Web; click to view

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