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Business practices in emerging and r...

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Business practices in emerging and re-emerging markets[electronic resource] /

レコード種別:	言語・文字資料 (印刷物) : 単行資料
[NT 15000414] null:	65809172/4
[NT 15000414] null:	658.09172/4
タイトル / 著者:	Business practices in emerging and re-emerging markets/ Satyendra Singh.
著者:	Singh, Satyendra,
出版された:	New York : : Palgrave Macmillan,, 2008.
記述:	xxii, 259 p. : : ill.
主題:	Industrial management - Developing countries.
主題:	Competition - Developing countries.
国際標準図書番号 (ISBN) :	9780230611016
国際標準図書番号 (ISBN) :	023061101X
[NT 15000227] null:	Includes bibliographical references and index.
[NT 15000228] null:	Introduction--Satyendra Singh * PART I: THE EMERGING MARKETS * Market Liberalization in Emerging Economies: Changing Business Practices--Peter M. Lewa * PART II: BUSINESS AND ETHICAL ORIENTATIONS * Business Orientation, Brand Image, and Business Performance--Satyendra Singh * Ethics and Profitability: Can They Coexist--Satyendra Singh * Business Ethics and Marketing Practices in Nigeria--Taiwo Akinmayowa * PART III: EMERGING LIFESTYLE AND CONSUMER BEHAVIOR * Attitude of Indian Consumers towards Wine: Pleasure Versus Prescription--Satyendra Singh * Culture, Creativity, and Advertising--Satyendra Singh & Kwaku Appiah-Adu * PART IV: EMERGING BUSINESS PRACTICES * Current Marketing Practices in Ghana--Kwaku Appiah-Adu and Satyendra Singh * Performance Measurement of the International Joint Ventures (IJVs) in an Emerging Market--Gin Chong * Two Case Studies: Harnessing Knowledge Capabilities in Emerging Markets: Off shoring and the Experience of Mac and Co.--Ajay Bhalla * Change Management in Mast Africa Limited--Peter M. Lewa * Conclusion.
[NT 15000229] null:	This book highlights the current business practices in the emerging markets of China, Ghana, India, Kenya, Nigeria and UAE, and explains how forces of global competition have set the culture ofcompetitiveness and an era of consumerism. The region-specific issues, tested theories and empiricalevidence make the book an asset to both researchers and managers.
電子資源:	access to fulltext (Palgrave)

Business practices in emerging and re-emerging markets[electronic resource] /
Singh, Satyendra,1966-

Business practices in emerging and re-emerging markets[electronic resource] /Satyendra Singh. - 1st ed. - New York :Palgrave Macmillan,2008. - xxii, 259 p. :ill.

Includes bibliographical references and index.

Introduction--Satyendra Singh * PART I: THE EMERGING MARKETS * Market Liberalization in Emerging Economies: Changing Business Practices--Peter M. Lewa * PART II: BUSINESS AND ETHICAL ORIENTATIONS * Business Orientation, Brand Image, and Business Performance--Satyendra Singh * Ethics and Profitability: Can They Coexist--Satyendra Singh * Business Ethics and Marketing Practices in Nigeria--Taiwo Akinmayowa * PART III: EMERGING LIFESTYLE AND CONSUMER BEHAVIOR * Attitude of Indian Consumers towards Wine: Pleasure Versus Prescription--Satyendra Singh * Culture, Creativity, and Advertising--Satyendra Singh & Kwaku Appiah-Adu * PART IV: EMERGING BUSINESS PRACTICES * Current Marketing Practices in Ghana--Kwaku Appiah-Adu and Satyendra Singh * Performance Measurement of the International Joint Ventures (IJVs) in an Emerging Market--Gin Chong * Two Case Studies: Harnessing Knowledge Capabilities in Emerging Markets: Off shoring and the Experience of Mac and Co.--Ajay Bhalla * Change Management in Mast Africa Limited--Peter M. Lewa * Conclusion.

This book highlights the current business practices in the emerging markets of China, Ghana, India, Kenya, Nigeria and UAE, and explains how forces of global competition have set the culture ofcompetitiveness and an era of consumerism. The region-specific issues, tested theories and empiricalevidence make the book an asset to both researchers and managers.

Electronic reproduction.
Basingstoke, England :
Palgrave Macmillan,
2009.

Mode of access:World Wide Web.

ISBN: 9780230611016

Standard No.: 10.1057/9780230611016doiSubjects--Topical Terms:

373471
Industrial management
--Developing countries.Index Terms--Genre/Form:

336502
Electronic books.

LC Class. No.: HD70.D44 / S56 2008eb

Dewey Class. No.: 65809172/4

Business practices in emerging and re-emerging markets[electronic resource] /
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049 $a APTA
050 1 4 $a HD70.D44 $b S56 2008eb
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100 1 $a Singh, Satyendra, $d 1966- $3 373470
245 1 0 $a Business practices in emerging and re-emerging markets $h [electronic resource] / $c Satyendra Singh.
250 $a 1st ed.
260 $a New York : $b Palgrave Macmillan, $c 2008.
300 $a xxii, 259 p. : $b ill.
504 $a Includes bibliographical references and index.
505 0 $a Introduction--Satyendra Singh * PART I: THE EMERGING MARKETS * Market Liberalization in Emerging Economies: Changing Business Practices--Peter M. Lewa * PART II: BUSINESS AND ETHICAL ORIENTATIONS * Business Orientation, Brand Image, and Business Performance--Satyendra Singh * Ethics and Profitability: Can They Coexist--Satyendra Singh * Business Ethics and Marketing Practices in Nigeria--Taiwo Akinmayowa * PART III: EMERGING LIFESTYLE AND CONSUMER BEHAVIOR * Attitude of Indian Consumers towards Wine: Pleasure Versus Prescription--Satyendra Singh * Culture, Creativity, and Advertising--Satyendra Singh & Kwaku Appiah-Adu * PART IV: EMERGING BUSINESS PRACTICES * Current Marketing Practices in Ghana--Kwaku Appiah-Adu and Satyendra Singh * Performance Measurement of the International Joint Ventures (IJVs) in an Emerging Market--Gin Chong * Two Case Studies: Harnessing Knowledge Capabilities in Emerging Markets: Off shoring and the Experience of Mac and Co.--Ajay Bhalla * Change Management in Mast Africa Limited--Peter M. Lewa * Conclusion.
520 $a This book highlights the current business practices in the emerging markets of China, Ghana, India, Kenya, Nigeria and UAE, and explains how forces of global competition have set the culture ofcompetitiveness and an era of consumerism. The region-specific issues, tested theories and empiricalevidence make the book an asset to both researchers and managers.
533 $a Electronic reproduction. $b Basingstoke, England : $c Palgrave Macmillan, $d 2009. $n Mode of access:World Wide Web. $n System requirements: Web browser. $n Title from title screen (viewed on Mar. 3, 2009). $n Access may berestricted to users at subscribing institutions.
650 0 $a Industrial management $z Developing countries. $3 373471
650 0 $a Competition $z Developing countries. $3 339893
655 7 $a Electronic books. $2 local $3 336502
710 2 $a Palgrave Connect (Online service) $3 370384
776 1 $c Original $z 1403976228 $z 9781403976222 $w (DLC) 2007030426 $w (OCoLC)154789298
856 4 0 $3 Palgrave Connect $u http://www.palgraveconnect.com/doifinder/10.1057/9780230611016 $z access to fulltext (Palgrave)

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