| 紀錄類型: |
書目-語言資料,印刷品
: Monograph/item
|
| 杜威分類號: |
658.800951 |
| 書名/作者: |
Marketing management in China/ Philip Kotler, Kevin Lane Keller, Taihong Lu. |
| 作者: |
Kotler, Philip |
| 其他作者: |
Keller, Kevin Lane, |
| 出版者: |
Singapore : Pearson Prentice Hall, 2009. |
| 面頁冊數: |
lvi, 625 p. : col. ill.; 28 cm. |
| 叢書名: |
Pearson one |
| 標題: |
Marketing - Management. - China |
| ISBN: |
9789810679972 |
| ISBN: |
9810679971 |
| 書目註: |
Includes bibliographical references and index. |