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Being the shopper : understanding th...
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Lempert, Phil
Being the shopper : understanding the buyer's choice
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Being the shopper : understanding the buyer's choice/ Lempert, Phil
Author:
Lempert, Phil
Published:
New York, NY : John Wiley & Sons, Inc., 2002
Description:
245頁; 24x16公分
Subject:
Consumer behavior
Subject:
Consumption(Economics)
Subject:
Marketing
ISBN:
0471151351(精裝)
Being the shopper : understanding the buyer's choice
Lempert, Phil
Being the shopper : understanding the buyer's choice
Lempert, Phil - 1st ed - New York, NYJohn Wiley & Sons, Inc.2002 - 245頁24x16公分
ISBN: 0471151351(精裝)Subjects--Topical Terms:
144720
Consumer behavior
Being the shopper : understanding the buyer's choice
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Being the shopper : understanding the buyer's choice
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141763
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四樓西文圖書區
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