New products - Marketing.
概要
| 作品: | 9 作品在 3 項出版品 3 種語言 | |
|---|---|---|
書目資訊
The distribution trap[electronic resource] :keeping your innovations from becoming commodities /
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Product development[electronic resource] :a structured approach to consumer product development, design, and manufacture /
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Strategic technology management[electronic resource] :building bridges between sciences, engineering and business management /
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Value chain marketing[electronic resource] :a marketing strategy to overcome immediate customer innovation resistance /
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主題