| 紀錄類型: |
書目-電子資源
: Monograph/item
|
| 杜威分類號: |
658/.05 |
| 書名/作者: |
Digital innovations for customer engagement, management, and organizational improvement/ Kamaljeet Sandhu. |
| 其他作者: |
Sandhu, Kamaljeet, |
| 出版者: |
Hershey, Pennsylvania : : IGI Global,, 2020. |
| 面頁冊數: |
1 online resource (xvi, 278 p.) |
| 標題: |
Customer relations - Technological innovations. |
| 標題: |
Technological innovations - Management. |
| 標題: |
Organizational learning. |
| 標題: |
Organizational change. |
| ISBN: |
9781799851738 (ebk.) |
| ISBN: |
9781799851714 (hbk.) |
| ISBN: |
9781799851721 (pbk.) |
| 書目註: |
Includes bibliographical references and index. |
| 內容註: |
Chapter 1. The digital value propositions for virtual business incubators -- Chapter 2. Application of the effective innovation leadership model in a digital innovation project: case study -- Chapter 3. Developing and validating a theoretical model to evaluate customer satisfaction of e-services -- Chapter 4. A study of digital acceptance of ERP systems for improved financial performance -- Chapter 5. Unit of analysis in digitally-enabled electronic procurement research: a literature analysis -- Chapter 6. A systematic study for digital innovation in management education: an integrated approach towards problem-based learning in Vietnam -- Chapter 7. Digital innovation for transformation of learning management systems at universities -- Chapter 8. Gamification in e-commerce: enhancing digital customer engagement through game elements -- Chapter 9. The role of Iinternet banking in the presentation and marketing of financial services and products in a digital environment -- Chapter 10. Digital learning analytics recommender system for universities -- Chapter 11. Dot.com Price bubble for the venture capital growth of digital companies -- Chapter 12. Innovative method of lifelong learning in the digital environment. |
| 摘要、提要註: |
"This book discusses and strategizes the latest technologies and innovations and their integration, implementation, and use in businesses, as well as lifelong learning strategies in a digital environment"-- |
| 電子資源: |
http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-5171-4 |