• The business of healthcare innovation[electronic resource] /
  • 纪录类型: 书目-电子资源 : Monograph/item
    [NT 15000414] null: 610.28
    [NT 47271] Title/Author: The business of healthcare innovation/ edited by Lawton Robert Burns.
    [NT 51406] other author: Burns, Lawton R.
    出版者: Cambridge : : Cambridge University Press,, 2020.
    面页册数: xxvi, 491 p. : : ill., digital ;; 24 cm.
    附注: Title from publisher's bibliographic system (viewed on 24 Feb 2020).
    标题: Medical care - Technological innovations.
    标题: Medical technology - Economic aspects.
    标题: Business forecasting.
    标题: Economic forecasting.
    ISBN: 9781108785549
    ISBN: 9781108479448
    ISBN: 9781108749060
    [NT 15000229] null: The tech sectors are the least understood portion of the healthcare system, but the ones that supply most of the innovation in healthcare services and generate most revenue. Fully updated for this third edition, The Business of Healthcare Innovation is a wide-ranging analysis of business models and trends in the tech sectors of the healthcare industry. It provides a thorough overview of and introduction to the innovative sectors that fuel improvements in healthcare: pharmaceuticals, biotechnology, life science startups, medical devices and information technology. For each sector, the book examines the trends in scientific innovation, the science behind that innovation, the business and revenue models pursued to commercialize that innovation, the regulatory constraints within which each sector must operate and the growing issues posed by activist payers and consumers. From a combination of academic and industry perspectives, the authors show why healthcare sectors are such an important source of growth in any nation's economy.
    电子资源: https://doi.org/10.1017/9781108785549
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