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Ethical and social marketing in Asia...

Nguyen, Bang,

Ethical and social marketing in Asia :incorporating fairness management /

紀錄類型:	書目-電子資源 : Monograph/item
杜威分類號:	658.80095
書名/作者:	Ethical and social marketing in Asia : : incorporating fairness management // edited by Bang Nguyen and Chris Rowley.
其他作者:	Nguyen, Bang,
面頁冊數:	1 online resource.
標題:	Export marketing - Moral and ethical aspects - Asia.
標題:	Marketing - Asia.
標題:	Marketing - Moral and ethical aspects - Asia.
標題:	Social marketing - Asia.
ISBN:	9780081001042
ISBN:	0081001045
ISBN:	9780081000977
ISBN:	0081000979
書目註:	Includes bibliographical references and index.
電子資源:	https://www.sciencedirect.com/science/book/9780081000977

Ethical and social marketing in Asia :incorporating fairness management /
Ethical and social marketing in Asia :incorporating fairness management /edited by Bang Nguyen and Chris Rowley. - 1 online resource. - Elsevier Asian studies series. - Elsevier Asian studies series..

Includes bibliographical references and index.

ISBN: 9780081001042

LCCN: 2014952990Subjects--Topical Terms:

715966
Export marketing
--Moral and ethical aspects--Asia.Index Terms--Genre/Form:

336502
Electronic books.

LC Class. No.: HF5415.12.A8

Dewey Class. No.: 658.80095

Ethical and social marketing in Asia :incorporating fairness management /
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