大葉大學圖書館 |

登入

回首頁

Retail Marketing and Branding[electr...

Perrey, Jesko.

Retail Marketing and Branding[electronic resource] :a definitive guide to maximizing ROI /

紀錄類型:	書目-電子資源 : Monograph/item
杜威分類號:	658.8
書名/作者:	Retail Marketing and Branding : a definitive guide to maximizing ROI // Jesko Perrey, Dennis Spillecke.
作者:	Perrey, Jesko.
其他作者:	Spillecke, Dennis.
出版者:	Chichester, West Sussex : : John Wiley and Sons,, 2013.
面頁冊數:	1 online resource (399 p.) : : ill., map.
附註:	Description based upon print version of record.
標題:	Rate of return.
標題:	Branding (Marketing)
標題:	Marketing - Cost effectiveness.
標題:	Marketing - Management.
ISBN:	9781119207900 (electronic bk.)
ISBN:	1119207908 (electronic bk.)
電子資源:	http://onlinelibrary.wiley.com/book/10.1002/9781119207900

Retail Marketing and Branding[electronic resource] :a definitive guide to maximizing ROI /
Perrey, Jesko.

Retail Marketing and Brandinga definitive guide to maximizing ROI /[electronic resource] :Jesko Perrey, Dennis Spillecke. - 2nd ed. - Chichester, West Sussex :John Wiley and Sons,2013. - 1 online resource (399 p.) :ill., map.

Description based upon print version of record.

ISBN: 9781119207900 (electronic bk.)Subjects--Topical Terms:

337864
Rate of return.

LC Class. No.: HF5415.1255 / .P47 2012

Dewey Class. No.: 658.8

Retail Marketing and Branding[electronic resource] :a definitive guide to maximizing ROI /
LDR:00920cmm a2200253Ma 4500 001 460870
005 20151116144552.0
006 m o d
007 cr cnu---unuuu
008 170223s2013 enkab o 001 0 eng d
020 $a 9781119207900 (electronic bk.)
020 $a 1119207908 (electronic bk.)
020 $z 9781118489529
035 $a 002352861
040 $a AU@ $b eng $c AU@ $d UKDOC $d DG1
041 0 $a eng
050 4 $a HF5415.1255 $b .P47 2012
082 0 4 $a 658.8 $a 658.8700688
100 1 $a Perrey, Jesko. $3 664197
245 1 0 $a Retail Marketing and Branding $h [electronic resource] : $b a definitive guide to maximizing ROI / $c Jesko Perrey, Dennis Spillecke.
250 $a 2nd ed.
260 $a Chichester, West Sussex : $b John Wiley and Sons, $c 2013.
300 $a 1 online resource (399 p.) : $b ill., map.
500 $a Description based upon print version of record.
588 $a Description based on print version record.
650 0 $a Rate of return. $3 337864
650 0 $a Branding (Marketing) $3 339624
650 0 $a Marketing $x Cost effectiveness. $3 388790
650 0 $a Marketing $x Management. $3 337196
700 1 $a Spillecke, Dennis. $3 664198
856 4 0 $u http://onlinelibrary.wiley.com/book/10.1002/9781119207900

筆 0 讀者評論

多媒體

多媒體檔案
http://onlinelibrary.wiley.com/book/10.1002/9781119207900

評論

Export

取書館別