The complete business guide for a su...
Baum, Neil.

 

  • The complete business guide for a successful medical practice[electronic resource] /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 610.6
    書名/作者: The complete business guide for a successful medical practice/ edited by Neil Baum ... [et al.].
    其他作者: Baum, Neil.
    出版者: Cham : : Springer International Publishing :, 2015.
    面頁冊數: xiv, 277 p. : : ill. (some col.), digital ;; 24 cm.
    Contained By: Springer eBooks
    標題: Medicine - Practice.
    標題: Medicine & Public Health.
    標題: Practice Management.
    標題: Cardiology.
    標題: General Surgery.
    標題: Health Administration.
    ISBN: 9783319110950 (electronic bk.)
    ISBN: 9783319110943 (paper)
    內容註: The Basics of the Business of Medicine -- Transitioning from Training to Practice -- Job Search -- Compensations Models, Patient Volume & the Pro Forma -- Insurances and Essential Fringe Benefits -- The Coding Aspect of the Business of Medicine -- Understanding Financial Statements -- Numbers You Need to Know -- The Revenue Cycle -- Stark Law Impact on Medical Practice -- Restrictive Covenants -- Medical Equipment: Leasing vs. Buying -- Ancillary Income -- Selecting Advisors -- Debt Reduction -- Becoming Financially Savvy -- Practice Buy-In Options: The Road to Partnership -- Marketing: Understanding the Modern Patient and Customer -- Building Your Career, Your Reputation, and Your Personal Brand -- The Business Side of Developing a Social Media Presence into Your Medical Practice -- Burnout Prevention for Practicing Physicians -- Future of Medicine -- Conclusion: Our Very Last Bottom Line.
    摘要、提要註: It is imperative that doctors know how to speak the language of business when communicating with insurance companies, hospital administrators, bankers, accountants and other advisors. Like any business, doctors will need to have marketing and branding strategies that will create advantages and differentiation as the practice of medicine becomes increasingly competitive. This book offers suggestions for developing a practice that is both unique and attractive to new and existing patients, and also to other providers. Additionally it helps to identify your practice's strengths and strategize how to best showcase your areas of expertise by providing examples and analyzing the skills of other practicing physcians. The Complete Business Guide for a Successful Medical Practice provides a roadmap for physicians to be not only good clinical doctors but also good businessmen and businesswomen. It will help doctors make a difference in the lives of their patients as well as sound financial decisions for their practice.
    電子資源: http://dx.doi.org/10.1007/978-3-319-11095-0
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