Intellectual property rights managem...
Alkaersig, Lars.

 

  • Intellectual property rights management :rookies, dealers, strategists and strategic dealers /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 346.04/8
    書名/作者: Intellectual property rights management : : rookies, dealers, strategists and strategic dealers // Lars Alkaersig, Karin Beukal and Toke Reichstein.
    作者: Alkaersig, Lars.
    其他作者: Beukal, Karin.
    出版者: Houndmills, Basingstoke, Hampshire ; : Palgrave Macmillan,, 2015.
    面頁冊數: xvii, 195 p. : : ill. ;; 23 cm.
    標題: Intellectual property - Management.
    標題: Intellectual property - Economic aspects.
    標題: Intellectual capital - Management.
    ISBN: 9781137469526 (hbk.) :
    ISBN: 1137469528 (hbk.)
    書目註: Includes bibliographical references and index.
    內容註: Machine generated contents note: -- 1. Introduction -- 2. IP Archetypes - Rookies, Strategists, Dealers and Strategic Dealers -- 3. The IP Rookie -- 4. The IP Dealer -- 5. The IP Strategist -- 6. The IP Strategic Dealer -- 7. IP Strategy -- 8. Markets for IP -- 9. IP Archetypes and Demographics -- 10. IP and Economic Performance -- Exercises.
    摘要、提要註: "Intellectual Property Rights Management explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. In particular, this book provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them. By doing so, the authors offer further insights as to the use of IP and IP management practices across firms. By looking at empirical data covering the population of firms, the findings not only pertain to large organization but also reflect the practices and operations that reside in SMEs. This volume also utilizes labor market and firm data to determine whether there is a definitive relationship between IP and economic performance on the firm level. "--
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