Win with advanced business analytics...
Harriott, Jesse.

 

  • Win with advanced business analytics :creating business value from your data /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 658.4/038
    書名/作者: Win with advanced business analytics : : creating business value from your data // Jean Paul Isson, Jesse Harriott.
    作者: Isson, Jean Paul,
    其他作者: Harriott, Jesse.
    出版者: Hoboken, N.J. : : John Wiley & Sons,, c2013.
    面頁冊數: xviii, 398 p. : : ill. ;; 24 cm.
    標題: Business planning.
    標題: Industrial management - Statistical methods.
    ISBN: 9781118370605 (hbk.) :
    ISBN: 1118370600 (hbk.)
    書目註: Includes bibliographical references and index.
    內容註: Preface -- Acknowledgments -- The challenge of business analytics -- Pillars of business analytics success : the BASP framework -- Aligning key business challenges across the enterprise -- Big and little data : different types of intelligence -- Who cares about data? : how to uncover insights -- Data visualization : presenting information clearly-the convince framework -- Analytics implementation : what works and what does not -- Voice-of-the-customer analytics and insights -- Leveraging digital analytics effectively -- Winning with predictive analytics : what works and what does not -- Predictive analytics applied to human resources -- Social media analytics -- The competitive intelligence mandate -- Mobile analytics -- Effective analytics communication strategies -- Business performance tracking : execution and measurement -- Analytics and innovation -- Unstructured data analytics : the next frontier -- Future of analytics -- About the authors -- Index.
    電子資源: http://www.loc.gov/catdir/enhancements/fy1214/2012026662-t.html
    電子資源: http://www.loc.gov/catdir/enhancements/fy1214/2012026662-d.html
    電子資源: http://www.loc.gov/catdir/enhancements/fy1310/2012026662-b.html
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