The 10 principles of open business :...
Burke, Jamie,

 

  • The 10 principles of open business :building success in today's open economy /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 658.406
    書名/作者: The 10 principles of open business : : building success in today's open economy // David Cushman with contributions by Jamie Burke.
    其他題名: Ten principles of open business
    作者: Cushman, David,
    其他作者: Burke, Jamie,
    面頁冊數: 1 online resource.
    標題: Organizational change.
    標題: Organizational effectiveness.
    標題: BUSINESS & ECONOMICS / Industrial Management
    標題: BUSINESS & ECONOMICS / Management Science
    標題: BUSINESS & ECONOMICS / Management
    標題: BUSINESS & ECONOMICS / Organizational Behavior
    標題: Business and Management
    標題: Business innovation
    標題: Business strategy
    標題: Entrepreneurship
    ISBN: 113734704X (electronic bk.)
    ISBN: 9781137347046 (electronic bk.)
    內容註: Dedication: -- Contents: -- Preface: -- Introduction: -- I Starting from a different place -- ii Defining Open Business and its Benefits -- iii Tesco PLC : An Open Business -- The Principles -- Chapter 1: Purpose -- Chapter 2: Open Capital -- Chapter 3: The Networked Organisation -- Chapter 4. Sharability -- Chapter 5. Connectedness -- Chapter 6. Open Innovation -- Chapter 7. Open Data -- Chapter 8. Transparency -- Chapter 9. Open Data (and Government) -- Chapter 10. Trust -- Summary and Next Steps -- About the author.
    摘要、提要註: The revolutionary power of the internet has accelerated the demand for a totally new kind of business. Stakeholders now demand more open, connected and meaningful relationships with organizations, and the world's leading brands are taking note. But whilst many have the ambition to become Open Businesses, few have the ability to get there. The 10 Principles of Open Business is a serious, challenging, wide-ranging and practical guide to organizational design for the twenty-first century. Covering essential topics such as Crowd Funding, Co-Creation, Open Data, Transparency, Open Innovation and more, this book provides the tools to assess your own organization and take the first steps towards becoming a truly Open Business. Each chapter describes a key principle of Open Business and includes a goal status tool which the reader can use to benchmark their own organization. These principles offer a holistic strategic solution, leap-frogging the tick-box exercise of simple implementation of social technologies. Including case studies and interviews from leading proponents, the book offers valuable insights hard-won from experience. With a Preface by The Chief Marketing Officer of Tesco Matt Atkinson, and interviews with Editor of The Guardian Alan Rusbridger, former UK Defence Minister Tom Watson and presidents, VPs and CEOs of international blue chip companies and ground-breaking start-ups, The 10 Principles of Open Business will make organizations future-ready like never before.
    電子資源: http://www.palgraveconnect.com/doifinder/10.1057/9781137347046
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