Internationalization, innovation and...
Latin America.

 

  • Internationalization, innovation and sustainability of MNCs in Latin America /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 338.8/888
    書名/作者: Internationalization, innovation and sustainability of MNCs in Latin America // edited by Leonardo Liberman, Universidad de los Andes, Chile and William Newburry, Florida International University, USA.
    其他作者: Liberman, Leonardo,
    面頁冊數: 1 online resource (xxi, 204 pages).
    標題: International business enterprises - Latin America.
    標題: BUSINESS & ECONOMICS / Industries / General
    標題: International business enterprises.
    標題: Latin America.
    ISBN: 1137024135 (electronic bk.)
    ISBN: 9781137024138 (electronic bk.)
    書目註: Includes bibliographical references and index.
    內容註: 1. Maintaining a Global Competitive Advantage: Sustainable Tourism in a World Heritage Site in Peru; James Patrick Johnson and Ronald Rivas -- 2. Foreign Direct Investment in the Water Sector in Latin America; Frederico Araujo Turolla -- 3. Absorptive Capacity in Franchising System: Empirical and Comparative Dimensions from Brazil; Rogerio Stival Morgado and Afonso Fleury -- 4. Brazilian Franchising Networks: Degree of Internationalization and Current Status; Livia Lopes Barakat, Sherban Leonardo Cretoiu and Mayara Ximenes Dalbem -- 5. Private Equity Investments in Emerging Markets, National Governance and Geographic Distance: The Case of Latin America, 1996-2009; Santiago Mingo, Francisco Morales and Marc Junkunc -- 6. The Internationalization of Brazilian Fast-Food Chains: A Marketing Failure?; Gilberto Figueira da Silva, Angela da Rocha and Henrique Pacheco -- 7. Challenges in Strategy and Management of Multinational R&D Centers in Emerging Markets: Perspective from a German Headquarters in the Chemical Sector; Osmar Mitsuo Saito, Roberto Carlos Bernardes and Marcos Amatucci -- 8. Internationalization of Asian MNCs in Brazil: Factors and Motivations; Mario Henrique Ogasavara and Gilmar Masiero.
    摘要、提要註: As global and regional integration move forward, firms must be innovative and sustainable when setting up operations in new countries and markets. The AIB-LAT book series presents research findings and theoretical developments in international business, with special emphasis on studies focusing on internationalization, innovation and sustainability in Latin America ₆ three increasingly interconnected and important issues for firms around the world. Latin America continues to gather business and academic attention as the region plays a growing role in the global economy. The chapters of this volume will further readers' understanding of how business enterprises from and in Latin America strive to create and implement sustainable and innovative solutions while developing their international operations by presenting research findings from top scholars working in the region.
    電子資源: http://www.palgraveconnect.com/doifinder/10.1057/9781137024138
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