Strategic reinvention in popular cul...
Pfefferman, Richard,

 

  • Strategic reinvention in popular culture :the encore impulse /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 306
    書名/作者: Strategic reinvention in popular culture : : the encore impulse // Richard Pfefferman.
    作者: Pfefferman, Richard,
    面頁冊數: 1 online resource.
    標題: Film sequels.
    標題: Popular culture.
    標題: Sequels (Literature)
    標題: POLITICAL SCIENCE / Public Policy / Cultural Policy
    標題: Popular culture
    標題: SOCIAL SCIENCE / Anthropology / Cultural
    標題: SOCIAL SCIENCE / Popular Culture
    標題: Society
    ISBN: 1137373199 (electronic bk.)
    ISBN: 9781137373199 (electronic bk.)
    內容註: Introduction: The Encore Impulse -- 1. The Elusive Original -- 2. Unlocking the Encore Potential -- 3. Cultural Fit -- 4. History May Not Repeat Itself -- 5. Something's Not Right -- 6. Fulfilling the Encore Promise -- 7. All In The Family -- 8. Archetypal Appeal -- 9. The Shell Game -- Conclusion: The Art of Strategic Reinvention.
    摘要、提要註: Not all original works invoke the encore impulse in their audiences. Those that do generally spawn replications - sequels, spin-offs, or re-makes. This book presents a theory of why some replications succeed and others fail. Pfefferman analyzes replication attempts across various genres and media using the theory's principles to reveal strategies for identifying and maintaining works with potential for an encore. The book ultimately shows how true strategic reinvention distinguishes itself from mere imitation or mimicry by encompassing its own type of originality by retaining the essence of the original, factoring in the new place and time, presenting itself as authentic, conveying relevant meaning, and tapping into universal themes. For anyone interested in what constitutes an innovative work, these are more than just replication techniques. They are tools for illuminating the core of the creative process itself.
    電子資源: http://www.palgraveconnect.com/doifinder/10.1057/9781137373199
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