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Marketing in the emerging markets of...

Marinov, Marin, (1948-)

Marketing in the emerging markets of Islamic countries[electronic resource] /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
杜威分類號:	658.80091767
書名/作者:	Marketing in the emerging markets of Islamic countries/ Marin Marinov.
作者:	Marinov, Marin,
出版者:	Basingstoke : : Palgrave Macmillan,, 2006.
面頁冊數:	1 online resource (207 p.)
標題:	Marketing - Islamic countries.
ISBN:	9780230626287
ISBN:	0230626289
ISBN:	1280824719
ISBN:	9781280824715
內容註:	Marketing Challenges in Islamic Countries -- Marketing in Central Asia -- Marketing in Kazakhstan -- Marketing in the Maghreb Region -- Marketing in Morocco / L.S.Amine & K.R.Gray -- Marketing in the Middle East -- Marketing in Kuwait / C.P.Rao & A.A.Al-Wugayan -- Marketing in Saudi Arabia -- Marketing in Iran -- Marketing in the Islamic Countries of Southeast Asia.
摘要、提要註:	Among the limited publications on marketing in emerging markets this book focuses on regional specifics of Islamic Countries and the appropriate approaches for reaching their markets with effective and efficient marketing strategies. Marketing in the Emerging Markets of Islamic Countries is of great value to students, researchers, practioners, policy makers and all interested in this exciting region.
電子資源:	An electronic book accessible through the World Wide Web; click for information

Marketing in the emerging markets of Islamic countries[electronic resource] /
Marinov, Marin,1948-

Marketing in the emerging markets of Islamic countries[electronic resource] /Marin Marinov. - Basingstoke :Palgrave Macmillan,2006. - 1 online resource (207 p.)

Marketing Challenges in Islamic Countries -- Marketing in Central Asia -- Marketing in Kazakhstan -- Marketing in the Maghreb Region -- Marketing in Morocco / L.S.Amine & K.R.Gray -- Marketing in the Middle East -- Marketing in Kuwait / C.P.Rao & A.A.Al-Wugayan -- Marketing in Saudi Arabia -- Marketing in Iran -- Marketing in the Islamic Countries of Southeast Asia.

Among the limited publications on marketing in emerging markets this book focuses on regional specifics of Islamic Countries and the appropriate approaches for reaching their markets with effective and efficient marketing strategies. Marketing in the Emerging Markets of Islamic Countries is of great value to students, researchers, practioners, policy makers and all interested in this exciting region.

Electronic reproduction.
Basingstoke, England :
Palgrave Macmillan,
2009.

Mode of access: World Wide Web.

ISBN: 9780230626287

Standard No.: 10.1057/9780230626287doi

Source: 283588Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:

551763
Marketing
--Islamic countries.Index Terms--Genre/Form:

336502
Electronic books.

LC Class. No.: HF5415.12.I74 / M37 2006eb

Dewey Class. No.: 658.80091767

Marketing in the emerging markets of Islamic countries[electronic resource] /
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300 $a 1 online resource (207 p.)
505 0 $a Marketing Challenges in Islamic Countries -- Marketing in Central Asia -- Marketing in Kazakhstan -- Marketing in the Maghreb Region -- Marketing in Morocco / L.S.Amine & K.R.Gray -- Marketing in the Middle East -- Marketing in Kuwait / C.P.Rao & A.A.Al-Wugayan -- Marketing in Saudi Arabia -- Marketing in Iran -- Marketing in the Islamic Countries of Southeast Asia.
520 $a Among the limited publications on marketing in emerging markets this book focuses on regional specifics of Islamic Countries and the appropriate approaches for reaching their markets with effective and efficient marketing strategies. Marketing in the Emerging Markets of Islamic Countries is of great value to students, researchers, practioners, policy makers and all interested in this exciting region.
533 $a Electronic reproduction. $b Basingstoke, England : $c Palgrave Macmillan, $d 2009. $n Mode of access: World Wide Web. $n System requirements: Web browser. $n Title from title screen (viewed on Mar. 3, 2009). $n Access may be restricted to users at subscribing institutions.
650 0 $a Marketing $z Islamic countries. $3 551763
655 7 $a Electronic books. $2 local $3 336502
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