Think strategically[electronic resou...
Gimbert, Xavier.

 

  • Think strategically[electronic resource] /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 658.4/012
    書名/作者: Think strategically/ Xavier Gimbert.
    作者: Gimbert, Xavier.
    出版者: New York : : Palgrave Macmillan,, 2011.
    面頁冊數: 1 online resource.
    附註: Includes index.
    標題: Strategic planning.
    標題: Business.
    標題: Organizational effectiveness.
    標題: BUSINESS & ECONOMICS - Strategic Planning.
    標題: BUSINESS & ECONOMICS - Management.
    標題: BUSINESS & ECONOMICS - Operations Research.
    ISBN: 9780230307568 (electronic bk.)
    ISBN: 0230307566 (electronic bk.)
    ISBN: 9780230318649
    ISBN: 0230318649
    ISBN: 9780230284876 (Cloth)
    ISBN: 0230284876 (Cloth)
    書目註: Includes bibliographical references and index.
    內容註: Introduction -- Strategic Management -- Strategic Levels and Processes -- Key Strategic Concepts -- Competitive Advantage and Strategy -- Macro-environment -�PEST Analysis, Types of Environment and�Scenarios -- Industry -�Levels and Definitions -- Industry (II) -- Micro, Strategy, Strategic Dimensions and Groups -- Market -�Segments, Key Success Factors and Minimum Success Factors -- Resources and Capabilities -�Key Result Areas, Core Competences -- Industry Value Chain -- Distributing and Changing Value -- Company Value Chain -- Core Activities, Strategy, Outsourcing and other Perspectives -- Globalisation and Strategy -- Strategy and Crisis -- The Strategic Core as a Management Model in the Face of Complexity -- Guide to Book Chapters through the GIB Model -- Acknowledgements -- Figures.
    摘要、提要註: The ability to think and reason is what sets human beings apart from the rest of the animal kingdom. And how we think distinguishes each individual human from all others. Companies think differently too, in terms of attitudes, policy, culture, strategy and management. They think and therefore act differently. Rest assured: if your strategic thinking is better and more effective than your competitors', your company will win the competitive battle in the mid- and long term. No matter how superior your competitors may be today, no matter how substantial their resources may be at present, do not be discouraged. Always think strategically. It is an essential resource, one that doesn't cost money, but one that will give you the competitive edge. This book will help you to think strategically. It explains simply and clearly the elements, concepts, analyses and interrelationships that are involved in 'strategic thinking'. Gimbert confronts the complexity of today's business environment by analyzing its intricate structure, making it accessible and uncovering the strategic possibilities.
    電子資源: An electronic book accessible through the World Wide Web; click for information
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