Resort destinations[electronic resou...
Prideaux, B.

 

  • Resort destinations[electronic resource] :evolution, management and development /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 338.4791
    書名/作者: Resort destinations : evolution, management and development // Bruce Prideaux.
    作者: Prideaux, B.
    出版者: Amsterdam ; : Butterworth-Heinemann/Elsevier,, c2009.
    面頁冊數: ix, 310 p., [8] p. of plates : : ill. (some col.), map ;; 24 cm.
    標題: Tourism - Management.
    標題: Resorts - Management.
    標題: Resorts - Marketing.
    標題: Tourism - Case studies. - Management
    標題: Resorts - Case studies. - Management
    ISBN: 9780750657532
    ISBN: 0750657537
    書目註: Includes bibliographical references and index.
    內容註: The resort destination setting - The historical setting; Definitions: exploring the literature; Geographical context; Economic perspectives; The human element; Resort destination dynamics - Planning issues; Sustainability; Resort destination marketing; Management; Infrastructure issues; -- Examples of resort destination types - Resort destination development in developing nations; Mountain resort destinations; Resort destinations in isolated locations; City resort destinations; Island resort destinations; The future of resort destinations - Threats; The future of resort destinations; --.
    摘要、提要註: Destination management and resort development and planning are strong core areas in the final year of most undergraduate degrees and a popular area of study at postgraduate level. Using original case studies based on his own research, Resort Destinations: evolution, management & development uses examples from Australia's Gold Coast, Britain's Brighton, USA's Las Vegas, as well as Hong Kong, New Zealand and the Caribbean. * Discusses the threats to resort destinations and presents new evaluation methods and planning tools for analysis * Looks at the impact and role of individuals as visionaries, investors, marketers and planners * Case study examples from Australia's Gold Coast, Brighton UK, Las Vegas USA as well as Hong Kong, New Zealand and the Caribbean add practical insight and illustrate how theory is applied to the practical situations.
    電子資源: An electronic book accessible through the World Wide Web; click for information
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