The service providers[electronic res...
Yagil, Danah.

 

  • The service providers[electronic resource] /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    杜威分類號: 658.8/12
    書名/作者: The service providers/ Dana Yagil.
    作者: Yagil, Danah.
    出版者: Basingstoke [England] ; : Palgrave Macmillan,, 2008.
    面頁冊數: 1 online resource (x, 236 p.) : : ill.
    附註: Description based on print version record.
    標題: Customer services.
    標題: Customer relations.
    標題: Consumer satisfaction.
    標題: Dienstverlening.
    標題: Marketing.
    標題: Consumentengedrag
    ISBN: 9780230582675 (electronic bk.)
    ISBN: 0230582672 (electronic bk.)
    書目註: Includes bibliographical references (p. 204-232) and index.
    內容註: Pretending and dissembling : the act of service -- Influence and control in the service interaction -- Social exchange : equity and justicein service -- Being always right : customer behavior towards service providers -- Being only human : service providers' behavior towards customers -- Service provider attributes -- Organizational perspectives of the service role -- Service relationships : the impact of service providers on customers -- Conclusion : managerial implications and future research directions.
    摘要、提要註: The success of service organizations ultimately depends on employeesin customer service roles; their performance affects customer satisfaction and loyalty. However, despite the growth in the number of studies which have explored issues relating to service providers, no book has so far integrated the knowledge regarding customer contact employees. The Service Providers is designed to fill the gap by discussing distinctive issues relevant to service providers, while linking them to extant research on customers and service in organisations. Integrating theory and research, it looks at factors that determine the performance of service providers, applies models of social psychology and organizational behavior to the analysis of the service role and points to important managerial implications.
    電子資源: access to fulltext (Palgrave)
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