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International businesschallenges in ...
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Morrison, Janet
International businesschallenges in a changing world
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
杜威分類號:
658.049
書名/作者:
International business : challenges in a changing world/ Janet Morrison.
作者:
Morrison, Janet
出版者:
Basingstoke [England] : Palgrave Macmillan, 2009.
面頁冊數:
xxxvi, 641 p. : col. ill., maps; 28 cm.
標題:
International business enterprises.
標題:
Globalization - Economic aspects.
標題:
International trade.
標題:
Competition, International.
標題:
Wettbewerbsstrategie.
標題:
Multinationales Unternehmen.
標題:
Organisationsverhalten.
標題:
Globalisierung.
ISBN:
9781403945631 (pbk.)
ISBN:
1403945632 (pbk.)
書目註:
Includes bibliographical references (p. 619-625) and indexes.
內容註:
PART I: THE INTERNATIONAL DIMENSION AND THE ORGANIZATION; Introduction: The Business Enterprise in the International Environment; Perspectives on Globalization; PART II: THE ENVIRONMENT OF INTERNATIONAL BUSINESS; The Economic Environment; The Cultural Environment; The Political and Legal Environment; PART III: COMPETING IN THE GLOBAL MARKETPLACE; International and Regional Trade; Organizational and Strategic Change; Marketing; PART IV: MANAGING IN THE GLOBAL ENVIRONMENT; HRM; Supply Chains; Finance and Accounting; Innovation; PART V: GLOBAL ISSUES AND INTERNATIONAL BUSINESS; Ecological Challenges for Business and Society; Corporate Social Responsibility; Global Governance.
電子資源:
http://www.loc.gov/catdir/toc/ecip0823/2008030086.html
International businesschallenges in a changing world
Morrison, Janet
International business
challenges in a changing worldJanet Morrison. - Basingstoke [England] Palgrave Macmillan2009. - xxxvi, 641 p. col. ill., maps28 cm.
Includes bibliographical references (p. 619-625) and indexes.
PART I: THE INTERNATIONAL DIMENSION AND THE ORGANIZATION; Introduction: The Business Enterprise in the International Environment; Perspectives on Globalization; PART II: THE ENVIRONMENT OF INTERNATIONAL BUSINESS; The Economic Environment; The Cultural Environment; The Political and Legal Environment; PART III: COMPETING IN THE GLOBAL MARKETPLACE; International and Regional Trade; Organizational and Strategic Change; Marketing; PART IV: MANAGING IN THE GLOBAL ENVIRONMENT; HRM; Supply Chains; Finance and Accounting; Innovation; PART V: GLOBAL ISSUES AND INTERNATIONAL BUSINESS; Ecological Challenges for Business and Society; Corporate Social Responsibility; Global Governance.
ISBN: 9781403945631 (pbk.)NTD 1,800Subjects--Topical Terms:
337362
International business enterprises.
Dewey Class. No.: 658.049
International businesschallenges in a changing world
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http://www.loc.gov/catdir/toc/ecip0823/2008030086.html
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