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Effective marketing : creating and k...

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Zikmund, William G.

Effective marketing : creating and keeping customers

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
書名/作者:	Effective marketing : creating and keeping customers/ Zikmund, William G.;d'Amico, Michael
作者:	Zikmund, William G.
其他作者:	d'Amico, Michael
出版者:	Cincinnati : South-Western College Publishing, 1998
面頁冊數:	555頁; 28x22公分
標題:	Marketing
標題:	Consumer behavior
ISBN:	0538878487(平裝)

Effective marketing : creating and keeping customers
Zikmund, William G.

Effective marketing : creating and keeping customersZikmund, William G.;d'Amico, Michael - 2nd ed - CincinnatiSouth-Western College Publishing1998 - 555頁28x22公分

ISBN: 0538878487(平裝)Subjects--Topical Terms:

141763
Marketing

Effective marketing : creating and keeping customers
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040 $b eng $c DYU
041 0 # $a eng
044 $a us
100 0 $a Zikmund, William G. $3 367828
245 1 0 $a Effective marketing : creating and keeping customers $c Zikmund, William G.;d'Amico, Michael
250 $a 2nd ed
260 # $a Cincinnati $b South-Western College Publishing $c 1998
300 $a 555頁 $c 28x22公分
650 # 0 $a Marketing $3 141763
650 # 0 $a Consumer behavior $3 144720
700 0 # $a d'Amico, Michael $3 498695

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