BUSINESS & ECONOMICS / Marketing / General.
Overview
| Works: | 5 works in 0 publications in 0 languages | |
|---|---|---|
Titles
Ethics in marketing and communications[electronic resource] :towards a global perspective /
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Marketing shares, sharing markets :experts in investment banking /
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Competitive strategies[electronic resource] :managing the present and planning the future /
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Why marketing to women doesn't work :using market segmentation to understand consumer needs /
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Street marketing[electronic resource] :the future of guerrilla marketing and buzz /
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Subjects