| 摘要、提要註: |
"This book, The Food and Beverage Hospitality Industry in India: An Emergent Segment, presents the story of growth and change of what is still a largely unorganized food and beverage service industry in India. With the authors' experience in both industry and academia, the volume provides a holistic perspective of the current performance and identifies the topical issues and the challenges faced by the Indian food and beverage industry. The authors offer an insightful discussion on where the industry is headed and how it can move from top-line driven growth to a bottom-line supported one. The authors cover changes over the last two decades in food and beverages services in India, profiles of Indian consumers, also looking at sociocultural as well as economic diversity. Issues and challenges faced by vendors and customers, such as the level of and need for skilled and trained manpower, lack of policy support, over-regulation, etc. The tremendous opportunities to grow and the need for businesses to achieve profitability. Business models that drive investments, the specifics of service-related front end of the business, as well as the culinary back end. How technology is changing the way business is being done and the rich culinary heritage of India and current food trends. This volume will be a valuable resource for hospitality industry managers, students of hospitality programs, hospitality sector entrepreneurs and owners of hospitality businesses, as well as professionals working in the areas of sustainability, slow food, farming businesses, and others"-- |